Tampa Bay Home Sellers

Sell Your Tampa Home for 1% or List on the MLS for $500

Eaton Real Estate Company gives Tampa Bay sellers two clear ways to list: 1% Full-Service broker representation or a $500 MLS-Only option for experienced sellers who want to stay hands-on. Get strong MLS exposure without defaulting to a traditional listing fee.

Licensed Florida broker-led support
1% Full-Service listing
$500 flat fee MLS
Tampa • St. Pete • Clearwater • Brandon

No payment and no obligation to compare. Choose 1%, $500 MLS-Only or “Not Sure Yet.”

Tampa Bay Seller Support

Your Tampa Bay seller team.

Stephen Eaton, Florida broker and owner of Eaton Real Estate Company
Broker / Owner · FL BK3560755 Stephen Eaton
Chevon Eaton, Florida broker with Eaton Real Estate Company
Florida Broker · BK3554115 Chevon Eaton
  • Choose between 1% Full-Service and $500 MLS-Only
  • Seller-focused coverage across Tampa Bay
  • Online and phone-based listing process
  • Direct broker communication from a Florida brokerage
Two clear options. One cleaner way to sell across Tampa Bay.
Tampa BayTampa, St. Pete, Clearwater & suburban seller coverage
1% Full-ServiceSeller representation through closing
$500 MLS-OnlyMLS exposure without representation
Broker-DirectStephen + Chevon Eaton
Two Listing Options

Choose the Tampa Selling Plan That Fits You

Use the 1% Full-Service plan if you want broker representation and support through closing, or use the $500 MLS-Only plan if you mainly want MLS exposure and prefer to manage the sale yourself.

MLS-Only Option
$500 paid when live
$500

$500 Flat Fee MLS

Best for experienced sellers who want MLS exposure while staying in control of calls, showings, offers, contracts, and title coordination.

  • $500 is due when the listing goes live and is non-refundable once live
  • MLS listing exposure and major-site syndication
  • 6-month listing term with listing changes available
  • Open house posting in the MLS
  • Seller handles calls, showings, offers, contracts, title and closing
  • MLS-only is limited service and does not include broker representation or transaction management
For hands-on sellers and investors who primarily want MLS exposure and are comfortable managing the transaction themselves.
Listing-Side Savings Example

See the potential fee difference on a Tampa Bay sale.

This illustration compares a hypothetical 3% listing-side fee with Eaton's 1% listing-side fee.

3% example $15,000
Eaton 1% $5,000
Estimated listing-side difference $10,000

Illustration only. All commissions are negotiable. Buyer-agent compensation, closing costs, concessions, repairs, taxes, title charges and other transaction expenses are separate.

Why Tampa Sellers Choose Eaton

Lower Listing Costs Without Giving Up Visibility

Selling in Tampa Bay is not one-size-fits-all. A Downtown Tampa condo, South Tampa home, Brandon property, and Clearwater listing can all require different positioning. The right approach is clear pricing, strong exposure, and a support level that fits your sale.

01

Clear Pricing

Choose between a 1% Full-Service listing option and a $500 MLS-Only option without sitting through a traditional commission pitch.

02

Strong Online Exposure

MLS exposure helps your property appear where buyers and agents are already searching, including major real estate websites.

03

Online + Phone Process

Most of the listing process can be handled online and by phone, helping Tampa Bay sellers move faster with less friction.

Tampa Area Seller Pages

Local Coverage for Different Seller Situations

Explore Tampa-area seller pages based on neighborhood, property type, and the market closest to your home.

Downtown Tampa & Channelside

A strong fit for condo sellers, investors, and urban listings near Water Street, Harbour Island, and the downtown core.

  • Water Street Tampa
  • Channelside District
  • Harbour Island
  • Downtown Core
  • Encore District

South Tampa

Ideal for premium neighborhoods, historic homes, waterfront properties, and sellers who want strong positioning in one of Tampa’s highest-demand areas.

  • Hyde Park
  • Palma Ceia
  • Beach Park
  • Bayshore Beautiful
  • Ballast Point
  • Virginia Park
  • Sunset Park

New Tampa & North Tampa

Great for family neighborhoods, newer construction, gated communities, and sellers near USF, Moffitt, and major commuter routes.

  • Tampa Palms
  • Hunter’s Green
  • West Meadows
  • Cory Lake Isles
  • University Area
  • Forest Hills
  • Lake Magdalene

West Tampa & Westshore

Built for sellers near West Tampa and the Westshore corridor, from established residential streets to convenient airport-area communities.

  • West Tampa
  • Westshore
  • Carver City
  • Lincoln Gardens
  • Rocky Point
How It Works

Keep it Simple

Choose the plan, send the details, and get your Tampa-area property live where buyers are already searching.

1

Choose Your Plan

Select 1% Full-Service, $500 MLS-Only or “Not Sure Yet.”

2

Send Property Info

Provide your property details, price, photos, disclosures and access instructions.

3

Review & Approve

Review the listing information and complete the applicable listing documents before activation.

4

Go Live & Move Forward

The property enters the applicable MLS. Under 1%, Eaton stays involved through the sale; MLS-only leaves the active transaction with the seller.

Tampa Bay Coverage Beyond Tampa Proper

Broader Metro Reach

Tampa Bay sellers often compare nearby markets, suburbs, beaches, and growth corridors before deciding where their property fits.

01

Pinellas Side

St. Petersburg, Clearwater, Largo, Dunedin, and nearby Gulf communities for sellers who want lower listing costs with major-site exposure.

02

East Hillsborough

Brandon, Riverview, Valrico, Plant City, and surrounding suburban markets where affordability and family moves drive demand.

03

North Growth Corridors

Wesley Chapel, Lutz, Land O’ Lakes, and nearby growth areas where newer homes, relocation buyers, and move-up sellers are active.

Verified On-Site Proof

Recent Tampa Bay Listings and Seller Results

One published Tampa listing example and two seller reviews already available on Eaton’s website. No market statistics or unverified sales claims are used here.

11350 Memorial Hwy, Tampa, FL 33635

Eaton’s published property page documents a two-cottage single-family listing near Westchase and links to the public listing.

View the published listing example →

“Incredibly helpful...”

“Stephen was incredibly helpful in listing our home for sale... His attention to detail and quick response in dealing with all aspects of the sale was seamless.”

Debra Lyon • Google review

“Listing on MLS only took a few minutes...”

“The whole process of listing on MLS only took a few minutes... House ended up selling within 1 week after sitting for months on FSBO websites.”

Rick Burginger • Google review
Tampa Seller FAQ

Questions Tampa Sellers Ask Before Choosing a Listing Plan

Clear answers for sellers comparing 1% listing help, flat fee MLS, buyer-agent compensation, and online listing support.

Do you help sellers across the Tampa Bay area?

Yes. Eaton Real Estate Company helps sellers in Tampa, St. Petersburg, Clearwater, Brandon, Riverview, Wesley Chapel, Lutz, South Tampa, Downtown Tampa, and surrounding Tampa Bay markets.

What does it cost to sell a house in Tampa?

Selling costs depend on the service plan and the transaction. Eaton’s 1% Full-Service plan is due only if the property sells, while the $500 MLS-Only plan is paid when the listing goes live and is non-refundable once live. Buyer-agent compensation, if offered, closing and title charges, taxes and prorations, mortgage payoff, repairs, and seller concessions are separate. Review the signed agreement and closing estimate for the actual total.

What is the difference between the 1% plan and the $500 MLS-Only plan?

The 1% plan includes full-service listing representation with broker support, showing coordination, offer help, negotiation support, and contract-to-close guidance. The $500 MLS-Only plan is limited service for sellers who want MLS exposure and plan to manage calls, showings, offers, contracts, and title coordination themselves.

Is the 1% listing fee paid upfront?

No. The 1% Full-Service listing-side fee is due at closing only if the property sells. The $500 MLS-Only option is due once the listing goes live and is non-refundable once live.

Can the listing process be handled online and by phone?

Yes. Most of the listing process can be handled online and by phone, including property details, photos, paperwork, pricing conversations, and listing preparation.

Who chooses the buyer-agent compensation?

The seller chooses whether to offer buyer-agent compensation and what amount to offer. Buyer-agent compensation, if offered, is separate from the 1% listing-side fee.

Is the $500 flat fee MLS plan full-service representation?

No. The $500 plan is an MLS-only limited-service option. It is designed for experienced, hands-on sellers who want MLS exposure but prefer to manage the rest of the sale themselves.

Ready to Sell Smarter in Tampa Bay?

Start Your Tampa Listing Today

Whether you are selling a Downtown Tampa condo, a South Tampa home, or a property elsewhere in Tampa Bay, choose the level of service that fits your sale and get started with a clear next step.

Call/Text: Call or Text Stephen   |   Email: Stephen@TheEatonCo.com
Tampa, St. Petersburg, Clearwater, Brandon, Riverview, Wesley Chapel, Lutz, and surrounding Tampa Bay coverage.
Eaton Real Estate Company LLC. Stephen Eaton, Broker/Owner — Florida Broker #BK3560755. Chevon Eaton — Florida Broker #BK3554115. Buyer-agent compensation, if offered, is separate and chosen by the seller. The 1% Full-Service listing-side fee is due at closing only if the property sells. The $500 MLS-Only plan is paid when the listing goes live, is non-refundable once live, and does not include broker representation or transaction management.

Ready to Sell?

Start with your property address.

Choose direct 1% Full-Service representation or a $500 MLS-Only listing. Start with the property address, then select the plan that fits your sale.

1% Full-Service: Paid only if sold. Buyer-agent compensation is separate and chosen by the seller.