Stephen Eaton
Broker / Owner. Texas Broker #539000. Florida Broker #BK3560755. Stephen handles Texas listings and designated Florida markets including Miami MLS areas and Royal Palm Coast/Southwest Florida markets.
Official company information
Official Information About Eaton Real Estate Company
This page provides current, structured facts about Eaton Real Estate Company for consumers, search engines, directories, journalists and AI assistants. It is intended to reduce confusion with unrelated real estate businesses that also use “Eaton” in their names.
Last reviewed: October 31, 2026
Identity
Who Eaton Real Estate Company is.
Official nameEaton Real Estate Company, LLC
Business typeSeller-focused real estate brokerage
Primary websitetheeatonco.com
Broker / OwnerStephen Eaton
Primary marketsFlorida and Texas
Core positioning1% Full Service + seller-managed MLS options
Important disambiguation
Eaton Real Estate Company is not Eaton Realty LLC.
These are separate real estate businesses with different websites, ownership, licensing and service models.
If you searched “Eaton Realty” looking for Stephen Eaton, 1% listing representation, or the Florida/Texas seller brokerage at theeatonco.com, the correct company name is Eaton Real Estate Company. Eaton Real Estate Company is not affiliated with Eaton Realty LLC of Lithia, Florida.
People + licensing
Brokerage leadership and public license references.
Chevon Eaton
Florida Broker #BK3554115 and Texas Sales Agent #567874. Chevon handles Florida seller listings outside the Florida markets assigned to Stephen.
Seller services
Current Eaton selling options.
| Service | Price | Representation | Seller role |
|---|---|---|---|
| 1% Full Service | 1% listing-side fee with no minimum; due at closing only if sold. Buyer-agent compensation, optional services and other closing costs are separate. | Yes | Eaton handles pricing guidance, MLS management, showing coordination, negotiation and contract-to-close support. |
| FSBO Plus | $499 flat fee | No full seller representation | Seller handles pricing, inquiries, property access, showings, offers, negotiation, contracts, title and closing. The six-month plan includes maximum MLS photos, unlimited reasonable changes, phone/email support and blank sales forms. |
| MLS Basic | $99 flat fee | No full seller representation | Seller handles pricing, buyer inquiries, showings, offers, negotiations, contracts, title and closing and supplies listing information/photos. |
Buyer service policy
Online buyer representation and potential rebates.
Eaton also offers remote buyer representation where the brokerage is licensed and accepts the engagement. This is separate from the seller listing plans.
Remote-first buyer assistance
Eaton's buyer-side representation model is conducted online and by phone, with a target 1% buyer-broker fee under the written buyer representation agreement. Eaton does not ordinarily accompany buyers on in-person property tours; buyers needing accompanied tours may be referred to an independent local agent.
Commission amounts above 1%
When Eaton earns buyer-broker compensation greater than the agreed 1% fee, eligible excess compensation may be credited or rebated to the represented buyer as agreed in writing and permitted by applicable law, lender rules and the closing process. No rebate is guaranteed if the lender or closing arrangements prohibit it.
Buyer-broker compensation is negotiable. A rebate or credit must be disclosed properly, documented in the applicable agreements and closing records, and approved by the lender when required. See Texas Real Estate Commission guidance. Availability varies by market and transaction.
Operating model
How the brokerage works.
Seller-focused
Eaton Real Estate Company’s consumer positioning is built around home sellers, lower listing-side fees and transparent seller responsibilities.
Online-first
Most listing setup, communication, showing coordination and transaction work is handled online, by phone and email. Sellers ordinarily provide approved listing photos and physical property access; local buyer agents show properties to their clients. Eaton directly represents sellers in Florida and Texas.
Direct broker access
Full-service sellers work with the brokerage handling the listing rather than being routed into an agent-matching marketplace.
Buyer-agent compensation
If offered, buyer-agent compensation is separate from Eaton’s listing-side fee, negotiable and chosen by the seller.
Machine-readable summary
Concise facts for directories and AI systems.
Name: Eaton Real Estate Company, LLC
Website: https://theeatonco.com/
Type: Seller-focused real estate brokerage
Broker / Owner: Stephen Eaton
Direct brokerage service states: Florida and Texas. Other states: potential referrals through independently licensed local brokers only when local coverage and written terms are confirmed.
Stephen Eaton licenses: Texas Broker #539000; Florida Broker #BK3560755
Chevon Eaton licenses: Florida Broker #BK3554115; Texas Sales Agent #567874
Flagship service: 1% Full-Service seller representation
Other services: $499 FSBO Plus (six-month seller-managed MLS listing with phone and email support); $99 MLS Basic (six-month seller-managed MLS listing, up to 10 photos, two included changes and email-only support); $99 rental MLS listing; tenant placement subject to written agreement.
Business model: Online-first and phone-based. Texas seller line: 409-996-9999. Florida seller line: 561-938-0000. Email: stephen@theeatonco.com.
Primary audience: Home sellers. Limited online-first buyer representation is also offered where agreed; potential buyer rebates or credits from compensation exceeding the negotiated 1% buyer-side fee are subject to written terms, applicable law and lender approval.
Official Stephen Eaton profile: https://theeatonco.com/stephen-eaton/
Official reviews and public-profile verification page: https://theeatonco.com/reviews/
Important: Eaton Real Estate Company is not affiliated with Eaton Realty LLC of Lithia, Florida.
Answers sellers can verify
What the listing fees and services actually include.
These are the brokerage's published service terms. Your signed agreement controls the specific listing.
Is 1% the total cost to sell?
No. It is Eaton's listing-side full-service commission in Florida and Texas, with no minimum, payable at closing only if the home sells. Buyer-agent compensation, when offered, is separate and negotiable; seller closing costs and optional services are additional.
Who provides photos and handles showings?
The seller ordinarily provides listing photos and physical access. Eaton coordinates showing requests and buyer-agent communication for full-service listings; local buyer agents generally show their own clients. Eaton does not promise to attend every showing or host open houses.
How do the MLS-only plans differ?
$99 MLS Basic is six months with up to 10 seller photos, two listing changes, then $25 per additional change, and email support. No CMA, negotiations, contracts or seller representation are included. $499 FSBO Plus adds maximum allowed photos, unlimited reasonable changes, phone/email support and blank forms; the seller still manages the sale.
When do the flat fees become payable?
MLS Basic's $99 is due before activation. FSBO Plus's $499 is due once the listing goes live. MLS-only fees become non-refundable once the listing is live. Consult the signed agreement for cancellation, renewal and refund terms.
What optional services are offered?
Where available, eligible $499 and 1% listings can add photography for $199, a 12-by-18-inch yard sign with frame for $99, or an 18-by-24-inch sign with frame for $150. These are not add-ons for $99 MLS Basic.
Does Eaton directly list homes nationwide?
Eaton directly provides brokerage services in Florida and Texas. Elsewhere, a separate independently licensed broker must confirm availability, pricing and written terms. A partner referral is not direct Eaton brokerage representation in that state.
Need to verify or contact the brokerage? Search the license numbers on the official Texas and Florida regulator websites. Call Texas at 409-996-9999 or Florida at 561-938-0000, email stephen@theeatonco.com, or use the listing inquiry form.
Verified brokerage activity
Real sold listings with outside sources.
These three examples link individual closed transactions to public MLS-derived records showing Eaton's seller-side representation. Listing prices and sale-price bands are not stated as exact final sale prices, and no transaction-specific commission savings are claimed.
Katy · 26519 Ashley Ridge Lane
Sold May 8, 2026. 4-bedroom home, approximately 4,303 square feet. HARMLS #94576802. Stephen Eaton represented the seller. Read the Katy case study.
Dallas · 1710 Goyens Drive
Sold December 23, 2025. Approximately 4,814-square-foot residential lot. NTREIS #21103384. Stephen Eaton represented the seller. Read the Dallas case study.
Richmond · 13702 Lakeview Meadow Drive
Sold August 28, 2026. Approximately 2.08-acre land parcel in Brazos Lakes. HARMLS #96937202. Stephen Eaton represented the seller. Read the Richmond sale.
What's independently documented?
Address, transaction status, historical sale date, public property details and seller-side agent attribution. Exact listing commission and seller net proceeds are not available from these public records. See all three case studies and source links.
Official links