Pricing & marketing
Market analysis, pricing guidance, MLS exposure and listing management.
Florida & Texas · Broker-led full-service listings
Sell your home for 1%. Keep more.
1% listing-side. No minimum fee. Broker-led support from pricing and MLS marketing through offers, contracts, and closing.
No payment or commitment to inquire.
4.9 / 5Prefer MLS-only? Explore $99 MLS Basic — you manage the sale.
No minimum listing fee. Pay 1% at closing only if sold; buyer-agent compensation is separate.
Example · $500K sale · listing fees
Example 3%$15,000
Eaton 1%$5,000
$10,000 less in listing fees
702 Hooks Trail · League City, TexasReal property from Eaton’s listing portfolio
Hero photo: 702 Hooks Trail, League City, Texas · Eaton listing portfolio.
The Eaton differenceLess commission.
Less commission.
Not less commitment.
With Eaton’s 1% service in Florida and Texas, you work directly with your broker—from the first pricing conversation to closing. We handle the brokerage work by phone and online. You stay in control.
You provide property details, photos and access unless otherwise agreed. See the photography and showing details below.
A $500,000 sale. A $5,000 listing fee.Example for Eaton’s 1% FL/TX plan. Buyer-agent compensation, optional services and other selling costs are separate.
Prefer to manage your own sale? Explore MLS-only options.
Showings & negotiations
Buyer-agent communication, showing coordination, feedback, offer review and negotiation.
Contract through closing
Guidance on the contract, deadlines, title and closing—not just getting listed.
The work behind the promise
Explore all listings & sales →Real properties. Real experience.
Explore Eaton’s recorded listings and closed sales across Florida and Texas. Choose a dot to see the property and its available source.
Explore brokerage activity on the map, or open the full interactive map for a larger view. Records may include historical or repeated listings and different service levels; verify current status with the linked property source.
Florida · September 2026Cape Coral · $472,500 reported sale
2628 SW 2nd Place. Public closing records name Stephen Eaton on the listing side.
Verify Florida sale →Texas · May 2026Katy · documented seller-side closing
26519 Ashley Ridge Lane. Last advertised at $800,000; exact sale price not publicly confirmed.
Verify Texas sale →Historical seller-side transactions attributed to named Eaton professionals; individual brokerage entity, commission and use of today’s 1% plan are not established by these public records.
Real people behind your sale.
Family-owned and broker-led in Florida and Texas. Know who you’re working with.
Meet Stephen Meet Chevon
Stephen EatonBroker / Owner
Chevon EatonFlorida BrokerTexas Sales Agent
Madeline EatonFlorida Real Estate AgentThe difference sellers notice.
Read the original reviews →“I saved over $17K using their services.”
Client-reported savings
“They were always very responsive and helpful.”
Reviews reflect individual experiences across Eaton’s service levels. Savings are client-reported, not a guarantee of a particular result or an illustration of current pricing.
Clear before you commit
A few things worth knowing.
One starting point. The right service for your property. Written terms before you decide.
Is 1% my total cost to sell?
No. The 1% is Eaton’s listing-side commission for its direct Florida and Texas service. Buyer-agent compensation, optional services and other closing costs are separate. All commissions are negotiable. Estimate your net proceeds.
Who handles showings and photography?
Eaton coordinates showing requests and feedback on the 1% plan. The owner provides physical access and photos unless another arrangement is agreed in writing. Professional photography is available separately; inclusion on a particular listing must be confirmed.
What happens outside Florida and Texas?
Eaton connects sellers with participating independently licensed local brokerages. The 1% listing-side offer is available only in confirmed partner markets and requires the local brokerage’s written acceptance. That brokerage confirms services and represents the seller. Explore local options.
Keep more of what you’ve built.
Start with your property. Review the plan before you commit.
Eaton directly provides remote brokerage service in Florida and Texas. Service elsewhere requires a participating independently licensed brokerage’s acceptance. The 1% offer refers to listing-side compensation, not the total cost of selling. All commissions are negotiable. Services, optional costs and cancellation terms are governed by the applicable signed agreement. Portfolio photography does not indicate current availability or a particular service level.