Eaton Real Estate Company
The Seller's Brokerage

1% Full-Service Listing Agent for Florida & Texas Home Sellers

Choose direct broker representation for a 1% listing-side fee—or manage the active sale yourself with Eaton’s $500 MLS-only option.

Compare 1%, $500 MLS-only, or choose “Not Sure Yet.” No payment or signature is required to compare your options.

  • 1% paid only if sold
  • $500 MLS-only alternative
  • Broker-direct service
  • Florida + Texas
The Seller's Brokerage
Stephen Eaton, broker and owner of Eaton Real Estate Company
Stephen Eaton
Stephen Eaton · Broker/OwnerDirect seller service in Florida and Texas
561-938-0000
22 yearsReal estate experience.
389 salesTotal sales shown on Zillow.
4.961 Zillow reviews.
FL + TXBroker-led seller coverage in both states.
Public profile data: Zillow profile
One Seller · Two Clear Paths

Choose how much support you want.

Full representation is Eaton’s signature service. MLS-only is the hands-on alternative for sellers prepared to run the active sale themselves.

Hands-On Seller · Limited Service
$500 flat fee

MLS-Only Listing

MLS listing input without seller representation. You remain responsible for the active sale and transaction.

Best forExperienced sellers prepared to manage the sale and transaction.
  • Applicable MLS listing input
  • MLS exposure and participating website distribution
  • Seller manages inquiries and access
  • Seller handles offers and negotiations
  • Seller handles contracts and closing
Explore $500 MLS-Only

The $500 fee is due only after you review and confirm the live MLS listing, and it is nonrefundable once paid.

Need photos or a yard sign?Optional professional photography starts at $199 and a yard sign starts at $79. Add either service during sign-up; neither is bundled into the 1% or $500 plan.
View optional services →
Unsure which option fits?Start with your address and select “Not Sure Yet.” Compare the responsibilities before deciding.
See My Listing Options
Know the Numbers

See what a lower listing-side fee can mean.

Enter an expected sale price and compare Eaton’s 1% listing fee with a higher listing-side percentage.

  • Your property price
  • Your comparison percentage
  • The estimated fee difference

Listing-side fee comparison

Compare with
$5,000Eaton 1% fee
$15,0003% listing fee
$10,000Estimated difference

Illustration only—not a quote or promise of proceeds. All commissions are negotiable. Buyer-agent compensation, closing costs, and other sale expenses are separate.

Lower listing fee. Full representation.

Eaton’s 1% plan keeps the core brokerage work in the service instead of stripping it down to MLS entry.

See everything included →
MLS exposure
Pricing guidance
Showing coordination
Offer negotiation
Contract to close
Broker-Led · Proven Seller Results

Know who is representing your property.

Eaton combines direct broker access with a streamlined model designed to keep service personal and pricing efficient.

Stephen Eaton, broker and owner
Stephen EatonBroker/Owner · Florida + Texas
Chevon Eaton, Florida real estate broker and Texas real estate sales agent
Chevon EatonFlorida Broker · Texas Sales Agent

Direct access when decisions matter.

Choose active representation or MLS access only. Either way, the service level and responsibilities are clear before the listing begins.

Stephen: Texas Broker #539000 · Florida Broker #BK3560755
Chevon: Texas Sales Agent #567874 · Florida Broker #BK3554115
Meet Chevon → Watch Stephen and Chevon explain both plansSee the practical difference between representation and MLS-only service.
★★★★★
“This was the exact service I needed to sell my property. I saved over $17K using their services.”
Jerome S. — Austin, Texas
★★★★★
“He helped us save a ton of money on commission. His responsiveness was within minutes.”
Leslie R. — Houston, Texas
★★★★★
“From start to finish, he made the selling process seamless and stress-free.”
Tim W. — Cape Coral, Florida
Simple Online Start

Getting listed is straightforward. What happens next depends on your plan.

Both options begin with the same clean setup. After launch, the 1% plan includes representation while MLS-only leaves the active sale with you.

1

Choose your support level

Select 1% Full-Service, $500 MLS-Only, or “Not Sure Yet.”

2

Build and approve the listing

Provide the property details, photographs, disclosures, pricing, and access instructions, then review the listing before launch.

3

Launch with clear responsibilities

With 1%, Eaton continues through showings, offers, negotiation, contract, and closing. With MLS-only, you manage the sale.

Florida + Texas Seller Coverage

Find the listing service for your market.

Start with statewide seller coverage or go directly to a local market page. Each page explains Eaton’s 1% Full-Service representation and $500 MLS-Only option for that area.

Florida + Texas Listings & Recently Closed Sales

Explore Eaton property activity across Florida and Texas.

This interactive brokerage map shows current listings and recently closed sales from Eaton Real Estate Company’s public map feed. Select a dot to view available public property details.

Live brokerage activity map
Current listings
Live feedUpdated from map inventory
Map legend: Blue = active listing and red = recently closed sale; dashed circles indicate land.Select a dot for public details. Status and pricing can change; source links appear when available.
Serving sellers across Florida and Texas.Browse listings & recently closed sales →
Plans Changed?

Keeping the property instead of selling?

If selling no longer fits, you do not have to leave Eaton. Property owners can use Eaton to market and lease the property while remaining the landlord.

$299 Rental MLS-Only Tenant placement: 50% of first month’s rent No ongoing Eaton management fee
See Rental Options →
Straight Answers

What sellers usually want to know first.

Is the 1% plan full service?

Yes. It includes seller representation, MLS exposure, showing coordination, buyer-agent follow-up, offer review, negotiation support, and contract-to-close guidance.

Is Eaton a low-commission or discount real estate brokerage?

Eaton Real Estate Company is a licensed, seller-focused brokerage offering lower-cost listing options in Florida and Texas: 1% Full-Service seller representation and a $500 MLS-Only alternative. The service level is clearly defined before you list, and buyer-agent compensation, if offered, is separate and negotiable.

What is the difference between the 1% and $500 plans?

The 1% plan includes brokerage representation throughout the sale. The $500 plan is MLS input only: the seller manages inquiries, showings, offers, negotiations, contracts, and closing.

Who handles showings and offers?

Local buyer agents generally show the property to their clients. Under the 1% plan, Eaton coordinates requests and helps review and negotiate offers. Under the $500 plan, the seller handles those responsibilities.

When do I pay?

The 1% listing-side commission is paid at closing only if the property sells. The $500 MLS-only fee is due only after the seller reviews and confirms the live MLS listing, and it is nonrefundable once paid.

Is buyer-agent compensation included in the 1% fee?

No. The 1% is Eaton’s listing-side fee. Any buyer-agent compensation is separate, negotiable, and chosen by the seller.

What if I decide to rent instead of sell?

If you decide to keep the property instead, Eaton also offers rental MLS listing and tenant-placement services for property owners in Florida and Texas. See rental options →

Eaton Real Estate Company · The Seller's Brokerage

Ready to see which listing path fits?

Start with your property address and compare Eaton’s 1% Full-Service and $500 MLS-Only options.

No payment or signature is required to compare your options.

Verified seller outcomes

Proof you can measure. Reviews you can verify.

These outcomes come directly from published Eaton client reviews. The numbers are client-reported, the review sources are identified, and the complete review library remains available for comparison.

Zillow and Google sources Reviewer wording preserved 112 published ratings and reviews
★★★★★
$17K+ Reported savings

Zillow · Austin, Texas · 2024

“This was the exact service I needed. I saved over $17K using their services.”
Jerome SchoolarSold a single-family home
★★★★★
1 WEEK Reported time to sell

Google · MLS-only seller · 2025

“House ended up selling within 1 week after sitting for months on FSBO websites.”
Rick BurgnerMLS-only listing experience
★★★★★
1% Listing fee reported

Google · Chevon Eaton profile · 2025

“Chevon did it for 1%. She was always easy to communicate with and answered your questions quickly.”
John SchneiderSeller review

Review excerpts and outcome figures are client-reported. Individual experiences vary and are not guarantees of savings, timing, price, or sale. Real estate compensation is negotiable.