Eaton Real Estate Company helps Orlando and Central Florida sellers keep more of their equity with two clear listing options: a 1% full-service listing for sellers who want broker support, or a $500 flat fee MLS plan for hands-on sellers who want exposure without traditional listing-side pricing.
Built for Orlando-area sellers who want a cleaner alternative to the traditional listing pitch — without losing MLS visibility.
Some sellers want professional help from listing to closing. Others just want MLS exposure and prefer to manage the sale themselves. We built both options.
Best for Orlando sellers who want listing strategy, showing coordination, buyer communication, offer help, negotiation support, and broker guidance through closing.
Best for sellers who want MLS exposure but are comfortable handling calls, showings, buyer questions, offers, contracts, title coordination, and closing details themselves.
From downtown condos to Disney-area homes, luxury suburbs, family neighborhoods, and fast-growing communities, Orlando sellers can choose a lower-cost path without giving up MLS exposure.
Condos, townhomes, and urban-core homes near Lake Eola, Thornton Park, SoDo, and College Park.
Higher-demand neighborhoods and established homes benefit from polished presentation and strong exposure.
Newer homes, relocation buyers, and strong community demand make Lake Nona a key seller market.
Premium homes, strong schools, and Universal-area proximity make this a strong fit for strategic listing support.
Luxury and lifestyle-driven buyers make Windermere sellers a good fit for lower listing-side cost and exposure.
Suburban homes and commuter-friendly locations can benefit from broad MLS reach and clear pricing.
Fast growth, newer communities, and strong buyer interest make Winter Garden a high-value seller area.
Master-planned communities and Disney-area demand make Horizon West a natural market for online exposure.
Unique community appeal and lifestyle-driven buyers make Celebration a strong fit for sharp listing presentation.
Resort-area homes, investor buyers, and residential sellers can use either 1% support or MLS-only exposure.
Vacation homes, short-term rental areas, and newer communities benefit from major-site listing visibility.
Growing northwest Orlando communities can benefit from simple pricing and broad MLS exposure.
Many sellers come to us after considering FSBO, Zillow FSBO, or a traditional agent. Our goal is simple: give sellers a cleaner way to get exposure, support, and savings.
If you planned to sell on your own but want MLS exposure, the $500 plan may be a better fit than staying invisible to many buyer agents.
If you want broker guidance, offer help, negotiation support, and contract-to-close help, the 1% full-service plan is the cleaner choice.
Whether you are selling in Orlando, Winter Park, Lake Nona, Disney-area, or nearby Central Florida, the goal is to keep more money in your pocket.
Pick the plan that fits your sale, send your property details, approve the listing, and go live.
Select the 1% full-service option or the $500 flat fee MLS option.
Submit the address, pricing, photos, and listing details through the sign-up page.
Review the listing details and approve the information before the property goes live.
Your home is listed and marketed according to the plan you chose.
Yes. Eaton Real Estate Company helps sellers across Orlando and nearby Central Florida communities including Winter Park, Lake Nona, Dr. Phillips, Windermere, Winter Garden, Horizon West, Celebration, Kissimmee, Davenport, Apopka, and surrounding areas.
The 1% plan includes full-service listing support. The $500 MLS plan is a limited-service MLS-only option for sellers who want exposure but prefer to handle calls, showings, offers, negotiations, contracts, and closing coordination themselves.
No. Buyer-agent compensation, if offered, is separate and chosen by the seller. We can explain the options, but the seller controls that decision.
Yes. Many FSBO sellers want more exposure without paying a traditional listing-side commission. The $500 plan may fit hands-on sellers, while the 1% plan may fit sellers who want more direct broker support.
Choose the plan that fits your sale and move straight into the listing process with a lower-cost, seller-focused brokerage.