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History and renovation matter
In established neighborhoods, buyers may care about architecture, renovation quality, permits, systems, roof age, windows, additions and how newer improvements fit the original home.
Eaton Real Estate Company gives South Tampa sellers three ways to sell: 1% full-service broker representation or a $99 MLS Basic or $499 FSBO Plus option for experienced sellers who want to manage the sale themselves.
Start with the property address. You can choose either listing plan on the next step.
Historic character, Bayshore proximity, large lots, waterfront setting, renovation quality, new construction and neighborhood identity can all change how a property should be positioned.
In established neighborhoods, buyers may care about architecture, renovation quality, permits, systems, roof age, windows, additions and how newer improvements fit the original home.
Bayshore, bayfront and island locations can raise questions about views, flood information, insurance-related property facts, seawalls, docks, access and the home's exact setting.
Hyde Park, Palma Ceia, Davis Islands, Beach Park and Ballast Point are not interchangeable. Accurate neighborhood naming gives buyers useful context.
South Tampa includes some of the city's oldest residential areas as well as luxury, waterfront, renovated and newer infill properties.
Hyde Park is one of Tampa's oldest neighborhoods, with historic homes, intensive renovation history and architecture associated with the 1920s and 1930s. Sellers should make improvements, condition and property-specific character easy to understand.
Palma Ceia is known for red brick streets, mature oaks and a broad mix of home styles. Renovation quality, lot, layout, parking and the home's exact location can matter when buyers compare nearby inventory.
Davis Islands combines residential property, local retail, parks, green space and water views just outside downtown. Sellers should be precise about waterfront setting, lot, condition, access and any property-specific boating or view features.
Bayshore Beautiful fronts Hillsborough Bay and includes some of South Tampa's most substantial homes. Nearby Bayshore Gardens includes a range of housing with close access to the Bayshore corridor.
Beach Park is an established neighborhood with large lots, mature oaks and varied architecture, including Mediterranean-style homes. Beach Park and nearby Sunset Park sellers often compete on lot, renovation quality, newer construction and higher-value residential features.
Ballast Point sits along Hillsborough Bay just north of MacDill and includes both historic homes and extensive renovations. Interbay and South of Gandy include established residential areas, newer infill and sellers with military or relocation timelines.
Eaton can also assist eligible seller properties throughout surrounding South Tampa neighborhoods, subject to the property and applicable MLS requirements.
Architectural character, renovation scope, permits, roof and systems, additions, windows and condition should be described carefully and accurately.
Custom finishes, builder details, layout, ceiling heights, outdoor living, garage configuration and lot quality can drive buyer comparisons.
Water access, seawall, dock or lift details, flood and elevation information, views and insurance-related property facts can matter when applicable.
Association fees, assessments, parking, restrictions, approval requirements, common amenities and building access should be clear from the start.
Florida + Texas · One family brokerage
Choose how much of the sale you want to handle. The two flat-fee plans are seller-managed. With 1% Full Service, Eaton represents you through closing.
MLS Basic
$99flat fee
For confident DIY sellers who mainly need MLS exposure.
You price, show, negotiate and manage the sale. No CMA, pricing guidance or representation.
Pay after signing, before MLS preparation.
Choose $99 MLS BasicSee plan detailsFSBO Plus
$499flat fee
For DIY sellers who want more flexibility and support.
You still manage the sale. No CMA, pricing guidance, negotiation or contract-to-close management.
Pay after live-listing review, per your agreement.
Choose $499 FSBO PlusSee plan detailsFull Service
1%listing-side fee
For sellers who want Eaton to represent them through closing.
Eaton represents you and helps manage the sale. Cancel for $0, subject to your signed agreement.
Paid at closing only if your property sells.
Choose 1% Full ServiceSee plan detailsBuyer-agent compensation, if offered, is separate, negotiable and chosen by the seller. Services, compensation and brokerage obligations are governed by the applicable signed agreement.
This illustration compares a hypothetical 3% listing-side fee with Eaton's 1% listing-side fee. Commissions are negotiable, and the comparison does not include buyer-agent compensation, concessions, repairs, closing costs or other transaction expenses.
Illustration only. Your written listing agreement controls the actual fee and terms.
Strong marketing starts with accurate property information.
Gather available information about additions, renovations, permits, roof, HVAC, windows, electrical, plumbing and other significant improvements.
For properties where relevant, provide known flood-zone, elevation, seawall, dock, lift or water-access information available to you.
Provide current HOA or condo fees, restrictions, approvals, assessments and community details when applicable.
Set clear showing instructions and provide accurate photographs and descriptions of condition, updates and included property.
Choose $99 MLS Basic, $499 FSBO Plus, 1% Full Service or Not Sure Yet.
Provide the address, price, photos, property details, disclosures and access instructions.
Review the listing information and documents before the property goes live.
Your property enters the applicable MLS and moves forward under the service level you selected.
Explore the broader Tampa Bay seller page and nearby market coverage.
View page →See the urban and high-rise seller guide for Downtown Tampa.
View page →Explore seller guidance for communities and neighborhoods across northern Tampa.
Explore the area →Review listing options for West Tampa, Westshore, Midtown and nearby central Tampa sellers.
Explore the area →Explore Eaton seller service throughout Florida.
View page →See the represented full-service seller plan in detail.
View plan →See what stays with the seller under the limited-service MLS plan.
View plan →Begin with the property address and choose the service level that fits your sale.
Get started →Yes. The 1% plan includes seller representation, MLS exposure, showing coordination, buyer-agent communication, offer review, negotiation support and contract-to-close guidance. The listing-side fee is paid only if the property sells.
The FSBO Plus is limited-service MLS entry. The seller provides the property information and photos and handles calls, showings, offers, negotiations, contracts, title and closing. The $499 FSBO Plus fee is due after the listing is live in the MLS and the seller has reviewed it. The fee is non-refundable once paid.
Yes. Eaton can assist eligible seller properties throughout South Tampa, including Hyde Park, Palma Ceia, Davis Islands and nearby neighborhoods, subject to the property and applicable MLS requirements.
Yes. For waterfront properties, sellers should provide accurate known information about water access, seawalls, docks or lifts, flood or elevation information and other relevant features when applicable.
Provide the most accurate information available about the renovation scope, dates, permits, major systems, additions, roof, windows and other material improvements so the listing can describe the property correctly.
Yes. Eaton can assist eligible seller properties in Ballast Point, Interbay, South of Gandy and nearby South Tampa areas, subject to the property and applicable MLS requirements.
The seller provides the listing photographs and agreed method of property access. Under the 1% plan, Eaton coordinates showing requests.
No. Buyer-agent compensation, if offered, is separate from Eaton's listing-side fee and is chosen by the seller.
Compare 1% full-service representation with the $499 FSBO Plus option and choose the level of support that fits your sale.