Tampa Bay Home Sellers

1% listing agent in Tampa.

Tampa Bay homeowners seeking a low-commission listing broker can choose 1% Full-Service representation (no minimum commission; payable only if sold) or $99 MLS Basic and $499 FSBO Plus for seller-managed MLS exposure. Under full service Eaton handles broker communications, showing coordination and negotiations; sellers supply photos and access.

Licensed Florida broker-led support
1% Full-Service listing
$499 FSBO Plus
Tampa • St. Pete • Clearwater • Brandon

Choose $99 MLS Basic, $499 FSBO Plus, 1% Full-Service or Not Sure Yet. No payment is collected in the signup form.

Tampa Bay Seller Support

Your Tampa Bay seller team.

Stephen Eaton, Florida broker and owner of Eaton Real Estate Company
Broker / Owner · FL BK3560755 Stephen Eaton
Chevon Eaton, Florida broker with Eaton Real Estate Company
Florida Broker · BK3554115 Chevon Eaton
  • Choose $99 MLS Basic, $499 FSBO Plus, 1% Full-Service or Not Sure Yet. No payment is collected in the signup form.
  • Seller-focused coverage across Tampa Bay
  • Online and phone-based listing process
  • Direct broker communication from a Florida brokerage
Three clear options. One simple way to sell across Tampa Bay.
Tampa BayTampa, St. Pete, Clearwater & suburban seller coverage
1% Full-ServiceSeller representation through closing
$499 FSBO PlusMLS exposure without representation
Broker-DirectStephen + Chevon Eaton

Florida + Texas · One family brokerage

Three ways to sell in Tampa.

Choose how much of the sale you want to handle. The two flat-fee plans are seller-managed. With 1% Full-Service, Eaton represents you through closing.

MLS Basic

$99flat fee

Get Listed.

For confident DIY sellers who mainly need MLS exposure.

  • 6-month MLS listing
  • Up to 10 seller-supplied photos
  • 2 changes included; then $25 per request
  • Email support

You price, show, negotiate and manage the sale. No CMA, contract forms, pricing guidance or representation. Email support only.

Pay after signing and before MLS preparation or activation; non-refundable after the listing goes live.

Choose $99 MLS BasicSee plan details

FSBO Plus

$499flat fee

Sell It Yourself, With More.

For DIY sellers who want more flexibility and support.

  • 6-month MLS listing; maximum MLS photos
  • Unlimited reasonable listing changes
  • Phone and email support
  • Sales-document resources
  • MLS exposure and syndication to participating real estate websites

You still manage the sale. No CMA, pricing guidance, negotiation or contract-to-close management.

The $499 FSBO Plus fee is due when the listing goes live; non-refundable after activation.

Choose $499 FSBO PlusSee plan details

Full Service

1%listing-side fee

We Handle It.

For sellers who want Eaton to represent them through closing.

  • Seller representation and CMA/pricing guidance
  • MLS setup and listing management
  • Buyer-agent showing requests, scheduling, access instructions and feedback
  • Offer review and negotiation
  • Contract, title and closing coordination

Eaton represents you and helps manage the sale. Cancel for $0, subject to your signed agreement.

Paid at closing only if your property sells; no minimum commission.

Choose 1% Full-ServiceSee plan details
Listing-Side Savings Example

See the potential fee difference on a Tampa Bay sale.

This illustration compares a hypothetical 3% listing-side fee with Eaton's 1% listing-side fee.

3% example $15,000
Eaton 1% $5,000
Estimated listing-side difference $10,000

Illustration only. All commissions are negotiable. Buyer-agent compensation, closing costs, concessions, repairs, taxes, title charges and other transaction expenses are separate.

Why Tampa Sellers Choose Eaton

Lower Listing Costs Without Giving Up Visibility

Selling in Tampa Bay is not one-size-fits-all. A Downtown Tampa condo, South Tampa home, Brandon property, and Clearwater listing can all require different positioning. For coastal or low-lying homes, check the specific flood-zone and insurance information rather than relying on a neighborhood label; for condos, review current association documents and assessments before pricing. The right approach is clear pricing, strong exposure, and a support level that fits your sale.

01

Clear Pricing

Choose $99 MLS Basic for essential MLS exposure, $499 FSBO Plus for an enhanced DIY package, or 1% Full-Service for seller representation.

02

Strong Online Exposure

MLS exposure helps your property appear where buyers and agents are already searching, including major real estate websites.

03

Online + Phone Process

Most of the listing process can be handled online and by phone, helping Tampa Bay sellers move faster with less friction.

Tampa Market & MLS Facts

What Tampa sellers should know before choosing a price.

Local market conditions affect pricing, showing activity and negotiation. Here is the context we use when talking with Tampa-area sellers. For South Tampa waterfront or low-lying property, verify the individual flood-zone information using the official FEMA flood maps. For Downtown Tampa condos, confirm association dues, assessments and available building documents before marketing.

Stellar MLS coverage

For Tampa-area properties, Eaton uses the applicable MLS for the property and listing agreement. Stellar MLS is a major MLS serving the Tampa Bay market, and its public statistics now combine Tampa and Pinellas reporting under STAR.

View current Stellar MLS market statistics →

August 2026 Tampa market snapshot

Redfin's Tampa city data for August 2026 shows a median sale price of $478,683, a median 46 days on market and a 96.9% sale-to-list ratio. About 42% of listings had a price drop.

Seller takeaway: Tampa homes are still selling, but accurate launch pricing matters. A property that starts too high can lose early buyer attention and require a later reduction.

Source: Redfin Tampa Housing Market →

Tampa Area Seller Pages

Local Coverage for Different Seller Situations

Explore Tampa-area seller pages based on neighborhood, property type, and the market closest to your home.

Downtown Tampa & Channelside

A strong fit for condo sellers, investors, and urban listings near Water Street, Harbour Island, and the downtown core.

  • Water Street Tampa
  • Channelside District
  • Harbour Island
  • Downtown Core
  • Encore District

South Tampa

Ideal for premium neighborhoods, historic homes, waterfront properties, and sellers who want strong positioning in one of Tampa’s highest-demand areas.

  • Hyde Park
  • Palma Ceia
  • Beach Park
  • Bayshore Beautiful
  • Ballast Point
  • Virginia Park
  • Sunset Park

New Tampa & North Tampa

Great for family neighborhoods, newer construction, gated communities, and sellers near USF, Moffitt, and major commuter routes.

  • Tampa Palms
  • Hunter’s Green
  • West Meadows
  • Cory Lake Isles
  • University Area
  • Forest Hills
  • Lake Magdalene
How It Works

Keep it Simple

Choose the plan, send the details, and get your Tampa-area property live where buyers are already searching.

1

Choose Your Plan

Choose $99 MLS Basic, $499 FSBO Plus, 1% Full-Service or Not Sure Yet. No payment is collected in the signup form.

2

Send Property Info

Provide your property details, price, photos, disclosures and access instructions.

3

Review & Approve

Review the listing information and complete the applicable listing documents before activation.

4

Go Live & Move Forward

The property enters the applicable MLS. Under 1%, Eaton stays involved through the sale; MLS-only leaves the active transaction with the seller.

Tampa Bay Coverage Beyond Tampa Proper

Broader Metro Reach

Tampa Bay sellers often compare nearby markets, suburbs, beaches, and growth corridors before deciding where their property fits.

01

Pinellas Side

St. Petersburg, Clearwater, Largo, Dunedin and nearby Gulf communities for sellers who want lower listing costs with major-site exposure.

02

East Hillsborough

Brandon, Riverview, Valrico, Plant City and surrounding suburban markets where affordability and family moves drive demand.

03

North Growth Corridors

Wesley Chapel, Lutz, Land O’ Lakes, and nearby growth areas where newer homes, relocation buyers, and move-up sellers are active.

Real Reviews From Sellers

Real People Value the Service, Savings, and Support

See what sellers say about the communication, support, and value they received from Eaton Real Estate Company.

“Incredibly helpful...”

“Stephen was incredibly helpful in listing our home for sale... His attention to detail and quick response in dealing with all aspects of the sale was seamless.”

Debra Lyon • Google review

“Extremely helpful and responsive...”

“He’s been extremely helpful and responsive. His expertise and negotiation strategies were key to make the most out of the sale.”

Federico Boero • Google review

“Listing on MLS only took a few minutes...”

“The whole process of listing on MLS only took a few minutes... House ended up selling within 1 week after sitting for months on FSBO websites.”

Rick Burginger • Google review
Tampa Seller FAQ

Questions Tampa Sellers Ask Before Choosing a Listing Plan

Clear answers for sellers comparing 1% listing help, flat fee MLS, buyer-agent compensation, and online listing support.

Do you help sellers across the Tampa Bay area?

Yes. Eaton Real Estate Company helps sellers in Tampa, St. Petersburg, Clearwater, Brandon, Riverview, Wesley Chapel, Lutz, South Tampa, Downtown Tampa, and surrounding Tampa Bay markets.

What is the difference between the 1% plan and the $499 FSBO Plus plan?

The 1% plan includes full-service listing representation with broker support, showing coordination, offer help, negotiation support, and contract-to-close guidance. The $499 FSBO Plus plan is limited service for sellers who want MLS exposure and plan to manage calls, showings, offers, contracts, and title coordination themselves.

Is the 1% listing fee paid upfront?

No. The 1% Full-Service listing-side fee is due at closing only if the property sells. The $499 FSBO Plus fee is due when instructed under the signed agreement and becomes non-refundable once the listing is live.

Can the listing process be handled online and by phone?

Yes. Most of the listing process can be handled online and by phone, including property details, photos, paperwork, pricing conversations, and listing preparation.

Who chooses the buyer-agent compensation?

The seller chooses whether to offer buyer-agent compensation and what amount to offer. Buyer-agent compensation, if offered, is separate from the 1% listing-side fee.

Is the $499 FSBO Plus plan full-service representation?

No. FSBO Plus is seller-managed, with maximum MLS photos, unlimited reasonable changes, phone/email support and sales-document resources. It excludes CMA/pricing guidance, negotiation and contract-to-close management. For representation, choose 1% Full-Service.

What MLS is used for Tampa-area listings?

Eaton uses the applicable MLS for the property and listing agreement. Stellar MLS is a major MLS serving Tampa Bay, and its public market statistics combine Tampa and Pinellas reporting under STAR.

What is the difference between $99 MLS Basic and $499 FSBO Plus?

$99 MLS Basic is the bare MLS-entry option with seller-supplied photos, limited changes and email support. $499 FSBO Plus adds maximum MLS photos, unlimited reasonable listing changes, phone and email support, and sales-document resources. Both plans are seller-managed and do not include CMA or full-service representation.

Can I cancel my Tampa listing?

Yes. Eaton's plans are designed to be cancel-anytime, subject to the terms of the signed listing agreement and any fees already earned or paid for completed services.

Do I need professional photography?

No. Sellers may provide their own photos. Professional photography is available for $199 with $499 FSBO Plus and 1% Full-Service; it is not an add-on to $99 MLS Basic.

Verified Tampa Bay Brokerage Activity

See real Eaton listing activity near Tampa.

We would rather show actual brokerage activity than fill this page with generic claims. Eaton's public activity hub tracks current listings and recently closed sales across Florida and Texas.

Tampa land-value listing · checked October 15, 2026 · Detailed 504 W Curtis Street article

504 W Curtis Street · South Seminole Heights

Existing structure and corner lot at 504 W Curtis Street in Tampa, marketed for land value
Existing structure and corner lot. Marketed as-is for land value; the listing identifies the structure as a teardown.

Listed by Chevon Eaton at $347,000, Stellar MLS O6449685. The listing reports approximately 8,083 square feet of land at W Curtis Street and N Lynn Avenue.

The existing house is described as uninhabitable, with no value assigned to the improvements. Buyers should confirm zoning, setbacks, demolition requirements, utility connections and any proposed new construction or accessory dwelling with the City of Tampa. The listing does not establish approval for a redevelopment plan.

Listing source · Discuss your Tampa property

Documented Tampa Bay listing example

8221 Nectar Ridge Ct, Odessa, FL 33556 was marketed by Florida broker Chevon Eaton during 2026 (Stellar MLS #O6434675). Odessa is in the greater Tampa Bay market. See the public listing source for current status; this is not a claim that the home has sold.

View the property article →

Verify our activity yourself

Browse Eaton's current listings and recently closed sales rather than relying only on marketing copy.

View verified listings & closed sales →

Ready to Sell Smarter in Tampa Bay?

Start Your Tampa Listing Today

Whether you are selling a Downtown Tampa condo, a South Tampa home, or a property elsewhere in Tampa Bay, choose the level of service that fits your sale. Estimate your net proceeds, then send the address to review your listing options.

Call/Text: 561-938-0000   |   Email: Stephen@TheEatonCo.com
Tampa, St. Petersburg, Clearwater, Brandon, Riverview, Wesley Chapel, Lutz, and surrounding Tampa Bay coverage.
Eaton Real Estate Company LLC. Stephen Eaton, Broker/Owner — Florida Broker #BK3560755. Chevon Eaton — Florida Broker #BK3554115. Buyer-agent compensation, if offered, is separate and chosen by the seller. The 1% Full-Service listing-side fee is due at closing only if the property sells. The $499 FSBO Plus fee is due when instructed under the signed agreement and becomes non-refundable once the listing is live. This plan does not include broker representation or transaction management.
Tampa Bay Seller Network

Choose the Tampa Bay market that matches the property.

These city pages add local market context while connecting back to the Tampa and Florida seller hubs. Read September 2026 Hillsborough County housing and seller-fee data for sourced figures.

Verified Eaton activity

The public Eaton listings & sales archive includes Tampa Bay-area activity such as 8221 Nectar Ridge Ct in Odessa. This proof link is kept separate from general Tampa coverage so the page does not imply a transaction where there is none.

View Eaton listings & sales proof →   Florida seller hub →   Documented Eaton sales across Florida →