Sell Your Houston Home with 1% Full-Service Broker Representation
Eaton Real Estate Company is a seller-focused Texas brokerage representing Houston homeowners for a 1% listing-side fee, paid only if the property sells. Prefer to manage the sale yourself? A separate $500 flat-fee MLS-only option is available.
Start with the 1% Full-Service option. Prefer MLS-only? You can compare the $500 plan below. No payment and no obligation to compare.
Choose representation or choose control.
Both options are designed to put eligible properties into the applicable MLS. What changes is who manages the active sale and transaction.
1% Full-Service Listing
Best for Houston sellers who want Eaton actively representing their interests from pricing and launch through negotiation and closing.
- Full-service seller representation.
- MLS listing exposure and applicable website distribution.
- Pricing and listing-positioning guidance.
- Showing coordination and buyer-agent follow-up.
- Offer review and negotiation help.
- Contract-to-close representation and guidance.
- No upfront listing-side commission — 1% is paid at closing only if the property sells.
$500 MLS-Only Listing
Best for experienced Houston sellers who primarily want MLS exposure and are prepared to manage the active sale and transaction themselves.
- MLS listing entry and applicable website distribution.
- 6-month listing term.
- Listing changes included.
- Open-house posting in the MLS.
- Seller manages inquiries, showings and property access.
- Seller handles offers, negotiations, contracts, title and closing.
- $500 is due when the listing goes live and is non-refundable once live.
| Service | 1% Full-Service | $500 MLS-Only |
|---|---|---|
| Seller representation | Included | Not included |
| MLS exposure | Included | Included |
| Showing coordination | Eaton coordinates | Seller handles |
| Offer review & negotiation | Included | Seller handles |
| Contract-to-close guidance | Included | Seller handles |
| Listing photographs | Seller-provided or optional photo service | Seller-provided or optional photo service |
Add only what helps your listing.
These services are optional and are not bundled into Eaton's 1% commission or $500 MLS-Only fee. Availability and final pricing can vary by property location.
See what a lower listing-side fee can mean.
Enter an expected sale price and compare Eaton's 1% listing-side fee with a higher listing-side percentage. The default example uses 2.5%.
Illustration only—not a quote or promise of proceeds. Buyer-agent compensation, closing costs, concessions, repairs, title charges, taxes and other transaction expenses are separate. All commissions are negotiable.
Houston is too large for one generic neighborhood comparison.
The city contains historic neighborhoods, high-density urban districts, luxury enclaves, townhome corridors and major employment centers. The listing should reflect the submarket buyers actually search.
Downtown, Midtown & Inner Loop
Condos, lofts, townhomes and urban infill can compete on building costs, parking, access, HOA information, floor level, views, walkability and nearby new construction. Downtown has its own dedicated seller guide for deeper building-level coverage.
Greater Heights, Timbergrove & Washington Avenue
The Heights combines historic homes, renovated bungalows, new construction and denser infill. Timbergrove and Washington Avenue add additional single-family, townhome and redevelopment competition. Lot, age, renovation quality and historic status can materially change the comparable set.
Montrose, River Oaks & Upper Kirby
This central-west cluster ranges from historic Montrose homes and townhomes to luxury property around River Oaks and mixed-density housing near Upper Kirby. Condition, lot, architecture, redevelopment pressure and micro-location matter.
Uptown, Galleria, Tanglewood & Briargrove
Uptown includes high-rise condos, patio homes, townhomes and established luxury subdivisions. Sellers may need building-level or subdivision-level comparisons instead of broad Galleria-area pricing.
Museum Park, Medical Center & University Place
Museum Park, the Texas Medical Center area and neighborhoods near Rice University include historic homes, townhomes, condos and newer infill. Parking, access, lot, age, association details and proximity to major institutions can shape buyer comparisons.
East End, Second Ward, EaDo & Magnolia Park
East-of-Downtown seller markets combine established neighborhoods, older homes, industrial-residential edges, townhomes and new infill. Sellers should identify the actual neighborhood and property type rather than using “Downtown” as a catch-all.
Other major Houston seller markets stay visible without turning the hub into a directory.
Eligible properties across Houston can use Eaton's seller services, subject to the property, applicable MLS requirements and service availability.
Need a more specific regional page?
These pages go deeper into the markets outside the central Houston city hub without duplicating the same local content here.
Downtown Houston
Condos, lofts, high-rises, Historic District, Theater District, Avenida Houston and central Downtown sellers.
Open Downtown Houston →North Houston
The Woodlands, Spring, Klein, Cypress, Tomball, Conroe, Lake Conroe, Magnolia and surrounding markets.
Open North Houston →West Houston
Memorial, Energy Corridor, Katy, Fulshear, Richmond and west-Houston / Fort Bend seller markets.
Open West Houston →League City–Galveston
League City, Clear Lake, Kemah, boating communities, canal-front property and the Galveston coastal corridor.
Open Gulf Coast Hub →Galveston Island
Historic homes, Seawall condos, West End beach homes, second homes, vacation and investment property.
Open Galveston →Houston–Galveston Overview
Broader Greater Houston and Gulf Coast seller coverage plus Eaton's Houston-area brokerage activity.
Open Regional Overview →Different Houston properties need different listing details.
Single-Family Homes
Lot, subdivision, renovations, roof, systems, pool, foundation, flood or drainage history and deed restrictions can all affect comparisons.
Townhomes & Urban Infill
HOA information, shared access, parking, construction year, builder, rooftop or outdoor space and nearby new construction may matter.
Condos & High-Rises
Association fees, assessments, parking, storage, amenities, floor level, views, rental restrictions and building access can shape the buyer decision.
Investment & Tenant-Occupied Homes
Lease status, access, tenant communication, operating information supplied by the seller and property condition can affect marketing and transaction timing.
Prepare the facts that can change a buyer's comparison.
The exact list depends on the property, but organizing the important records early can make the listing easier to evaluate.
Gather accurate information about roof, HVAC, foundation work, windows, plumbing, electrical, renovations, additions, pools, generators and other meaningful improvements.
Provide current dues, known assessments, restrictions, transfer requirements, parking or access rules and association documents when applicable.
Provide known flood history, elevation information, drainage improvements and other material property facts that apply to the individual home.
Use seller-provided photos or choose Eaton's optional professional photography service, and provide the agreed access method. If the property is tenant-occupied, organize lease and showing-access details before launch.
See the Houston brokerage behind the promise.
Current listings and recent closed sales are loaded from Eaton Real Estate Company's approved HAR company feed. Houston-city records are prioritized when they are returned.
Live HAR activity loads as you approach this section.
Current Eaton Listings
Houston-city listings appear first when the current company feed includes them.
Recently Sold by Eaton
Recent company sales provide independently verifiable brokerage activity and transaction history.
Listing information is supplied through Eaton Real Estate Company's approved Houston Association of REALTORS® brokerage data feed. Because this is a company-level feed, some displayed activity may be outside the City of Houston or Greater Houston. Availability, status and closed-sale information should be independently confirmed.
View Eaton on HAR.com ↗Seller feedback you can verify publicly.
Houston owners can review Eaton's public profiles and transaction history before deciding whether the service fits their sale.
“He helped us save a ton of money on commission!”
Leslie Rios · Houston home seller · Public Zillow review“Extremely helpful and responsive.”
Federico Boero · Houston townhome seller · Public Zillow reviewGetting listed is straightforward. What happens next depends on your plan.
Choose Your Support Level
Select 1% Full-Service, $500 MLS-Only or “Not Sure Yet.”
Build the Listing
Provide property details, disclosures, pricing and access instructions, plus your photos or optional professional photography selection.
Review & Launch
Review the listing information and complete the applicable listing documents before activation.
Move Toward Closing
With 1%, Eaton continues through showings, offers, negotiation, contract and closing. MLS-only leaves those responsibilities with the seller.
Compare the service, verify the brokerage and choose the right local page.
1% Full-Service
See the complete represented seller-service responsibilities and terms.
View 1% plan →$500 MLS-Only
See what Eaton enters into the MLS and what the seller handles after launch.
View $500 plan →Seller Reviews
Read public seller feedback and verify the experience behind Eaton's lower-fee model.
Read reviews →Eaton on HAR
Verify the brokerage profile and current Houston-area activity on HAR.
Open HAR profile →Houston Super Neighborhoods
Use the City of Houston's official neighborhood framework to confirm local naming and geography.
Open City resource →Houston Realtor Commission
Compare listing-side percentages, buyer-side compensation and fee examples.
Read Houston commission guide →Flat Fee MLS vs. Full Service
Compare representation, seller responsibilities, fees and which plan fits a Houston sale.
Read side-by-side guide →Houston Low-Commission Comparison
Review current published rates, minimums, service models and important conditions.
Compare Houston options →Houston Seller Net Calculator
Estimate commissions, title charges, taxes, payoff, concessions, repairs and likely proceeds.
Use Houston net calculator →Straight answers before you list.
Is Eaton's Houston 1% plan actually full service?
Yes. The 1% option includes seller representation, MLS exposure, showing coordination, buyer-agent communication, offer review, negotiation help and contract-to-close guidance.
What is the difference between 1% Full-Service and $500 MLS-Only?
The 1% plan includes brokerage representation throughout the sale. The $500 plan is limited-service MLS entry: the seller manages inquiries, showings, offers, negotiations, contracts, title and closing.
Who handles Houston showings and offers?
Local buyer agents generally show the property to their clients. Under the 1% plan, Eaton coordinates requests and helps review and negotiate offers. Under the $500 plan, the seller handles those responsibilities.
Are professional listing photos included?
Professional photography is not bundled into the 1% or $500 fee. Sellers may provide their own listing photos, hire the photographer they prefer, or choose Eaton's optional professional photography service starting at $199.
Is buyer-agent compensation included in Eaton's 1% fee?
No. Eaton's 1% is the listing-side fee. Buyer-agent compensation, if offered, is separate, negotiable and chosen by the seller.
How much is a 1% listing fee on a $500,000 Houston sale?
A 1% listing-side fee on a $500,000 sale is $5,000. A hypothetical 2.5% listing-side fee would be $12,500, a $7,500 listing-side difference. Buyer-agent compensation and other transaction expenses are separate.
Does Eaton cover Houston neighborhoods outside the Inner Loop?
Yes. Eligible Houston residential properties can be served across the city, subject to the property and applicable MLS requirements. Dedicated North Houston, West Houston and Gulf Coast pages provide deeper coverage for those regional markets.
When do I pay Eaton?
The 1% listing-side commission is paid at closing only if the property sells. The $500 MLS-Only fee is due when the listing goes live and is non-refundable once live.
Ready to Sell?
Start with your property address.
Choose direct 1% Full-Service representation or a $500 MLS-Only listing. Start with the property address, then select the plan that fits your sale.
1% Full-Service: Paid only if sold. Buyer-agent compensation is separate and chosen by the seller.