Downtown Houston Home Sellers

Downtown Houston 1% Listing Agent for Condos, Lofts & High-Rises

Sell with full-service broker representation for a 1% listing-side fee, or choose a $500 MLS-Only plan if you prefer to manage the transaction yourself. Eaton Real Estate Company gives Downtown Houston sellers a direct, online-first path from listing to closing.

  • 1% paid only if the property sells
  • Cancel anytime under the written agreement
  • Direct Texas broker support

No upfront listing commission on the 1% plan. Start with the property address.

Full-service option1% listing-side fee
MLS-only option$500 flat fee
RepresentationDirect Texas broker support
Local proofHAR brokerage activity below

A better fit for Downtown sellers

Choose representation based on how much of the sale you want to manage yourself.

Downtown Houston condos and lofts have details that can matter to buyers beyond the unit itself—building access, parking, storage, association costs, amenities and property-specific rules. Your listing should make those details easy to understand while presenting the unit clearly and professionally.

Eaton’s 1% plan is designed for sellers who want MLS exposure plus pricing guidance, showing coordination, offer review, negotiation assistance and contract-to-close support. The separate $500 plan is for experienced sellers who mainly need the MLS and intend to handle the rest of the transaction themselves.

Live brokerage activity

Eaton listings & recent sales from HAR

Company activity is loaded from Eaton Real Estate Company’s approved HAR broker data feed. Downtown and EaDo records are prioritized when they are present in the returned activity.

Connecting to HAR

Checking Eaton’s HAR brokerage feed…

HAR activity is loading.

Current brokerage activity will appear here when available.

Listing information is supplied through Eaton Real Estate Company’s approved HAR broker data access and may be subject to MLS display rules, data availability and update timing. The live feed is company activity, not a claim that every property shown is located in Downtown Houston.

Two clear listing options

1% Full-Service or $500 MLS-Only

The plans are intentionally different. Pick the service level based on whether you want a broker representing you through the sale or primarily need MLS exposure.

For experienced hands-on sellers
$500

Flat Fee MLS-Only

For sellers who want MLS exposure and are comfortable managing inquiries, showings, offers, contracts, title coordination and closing themselves.

  • MLS entry and online syndication
  • Six-month listing term
  • Seller handles inquiries and property access
  • Seller negotiates offers and repair requests
  • Seller manages contracts, title and closing
  • No full-service brokerage representation

The $500 fee is due when the listing goes live and is non-refundable once live. This plan is MLS-only rather than full transaction representation.

Listing-side fee comparison

See the difference between a 1% and 3% listing-side fee

Enter an estimated sale price for a simple listing-side comparison. This is an illustration only and does not include buyer-agent compensation, closing costs, concessions, repairs, taxes, title charges or other transaction expenses.

Example starts at $500,000. All commissions and compensation are negotiable.
Illustrative 3% listing-side fee$15,000
Eaton 1% listing-side fee$5,000
Illustrative listing-side difference$10,000

Illustration only. A 3% listing-side fee is used solely as a comparison example and is not represented as a required, standard or prevailing fee. Buyer-agent compensation, if any, is separate and selected by the seller. All real estate compensation is negotiable.

Direct support

Know who is helping with your Downtown Houston listing

Eaton Real Estate Company is built around direct communication rather than a large call-center handoff. Full-service sellers can work with the brokerage team throughout the listing process.

Stephen Eaton, Broker and Owner of Eaton Real Estate Company

Stephen Eaton

Broker/Owner · Texas Broker License #539000

Direct broker support for pricing, listing strategy, offer review, negotiation and transaction guidance under the full-service listing agreement.

Chevon Eaton, Texas real estate agent with Eaton Real Estate Company

Chevon Eaton

Texas Real Estate Agent · Eaton Real Estate Company

Part of Eaton’s Texas real estate team, helping support seller communication and the online listing experience. Stephen Eaton remains the Broker/Owner of the company.

Downtown condo & loft strategy

What a Downtown Houston seller should prepare before going live

Urban listings are easier for buyers to evaluate when the unit, the building and the transaction expectations are presented clearly from the beginning.

01

Present the unit well

Use clean, bright photographs and accurate room, improvement and view details so buyers can understand the property before scheduling a showing.

02

Explain building value

Make parking, storage, amenities, association costs and other material building features easy for prospective buyers and agents to identify.

03

Plan property access

High-rise and loft showings can involve controlled entry, concierge procedures, elevators or seller access instructions. A clear showing process reduces friction.

04

Price against real competition

Compare the unit with relevant Downtown inventory and recent activity while accounting for differences in size, condition, floor, views, parking and building profile.

Downtown Houston property types

Condo and loft buildings Downtown sellers may be comparing against

Downtown Houston includes newer condominium towers and adaptive-reuse loft buildings. The right comparable set depends on the property rather than simply using every high-rise in the ZIP code.

1211 Caroline St · 77002

Marlowe

A newer Downtown condominium tower completed in 2018. Unit size, floor level, balcony, parking and view differences can materially affect how a Marlowe listing competes.

914 Main St · 77002

Commerce Towers

A 1929 building converted to high-rise condominium living. Its larger floor plans, Downtown location and building services create a different comparison set from smaller loft products.

915 Franklin St · 77002

Bayou Lofts

A historic 1910 building converted to residential lofts near Market Square. Historic character, floor plan, parking and condition can be important positioning factors.

201 Main St · 77002

Franklin Lofts

The former First National Bank building dates to 1904 and was converted to residences. Loft scale, architectural character and location near Buffalo Bayou help shape buyer expectations.

711 Main St · 77002

Capitol Lofts

A smaller historic condominium loft building originally constructed in 1908. Its limited unit count and loft-style interiors make property-specific comparables especially important.

East of Downtown · 77003

East Downtown (EaDo)

Immediately east of Downtown, EaDo adds a different mix of lofts and townhomes. It can be relevant when a buyer is comparing urban-core alternatives rather than one specific tower.

Building features, association rules, fees and available inventory can change. Property-specific details should be verified for the individual unit and association before marketing or relying on them in a transaction.

Simple online process

From your Downtown Houston property address to closing

The process can be handled online and by phone without unnecessary office visits.

Start with the address

Send the property address and choose the 1% Full-Service or $500 MLS-Only option.

Send listing details

Provide pricing, photographs, disclosures, unit and building details, parking information and access instructions.

Review and go live

Complete the listing documents and review the property information before MLS activation.

Move toward closing

Full-service sellers receive help with showing activity, offers, negotiation, contract steps and closing coordination.

Seller questions

Downtown Houston listing FAQs

Straight answers about Eaton’s plans and the online listing process.

Is the 1% plan full-service representation?

Yes. Under the written listing agreement, Eaton represents the seller and provides MLS listing support, pricing guidance, showing coordination, offer review, negotiation assistance and contract-to-close guidance. The 1% is the listing-side fee and is paid only if the property sells.

What is included in the $500 Downtown Houston MLS-only plan?

The $500 plan provides MLS entry and online syndication for a six-month term. The seller handles inquiries, showings, negotiations, contracts, title coordination and closing. It is not full-service seller representation.

Do I have to offer buyer-agent compensation?

The seller decides whether to offer buyer-agent compensation and the amount. Any buyer-side compensation is separate from Eaton’s 1% listing-side fee. All commissions and compensation are negotiable.

Does Eaton provide professional photography?

Standard listing photography is seller-provided. You can supply your own high-quality photographs or hire the photographer you prefer.

Can you list an investor-owned condo, loft or second home?

Yes. Eaton’s plans can be used for qualifying Downtown Houston residential listings including owner-occupied properties, second homes and investor-owned units. The appropriate plan depends on how much transaction support you want.

How do Downtown high-rise showings work?

Access depends on the property and building. The seller provides the applicable access instructions, and under the 1% plan Eaton helps coordinate showing requests and buyer-agent communication.

Ready when you are

Start your Downtown Houston listing with the property address.

Choose 1% Full-Service representation or review the $500 MLS-Only option. You can begin online and handle the process by phone and electronic signature.

Start with the address. You can select the plan on the next step.

Ready to Sell?

Start with your property address.

Choose direct 1% Full-Service representation or a $500 MLS-Only listing. Start with the property address, then select the plan that fits your sale.

1% Full-Service: Paid only if sold. Buyer-agent compensation is separate and chosen by the seller.