Direct broker representation by phone and online. Sellers ordinarily supply photos and physical access.
No dollar minimum. Listing-side commission is paid at closing if sold, under the signed agreement.
See direct plan details →Outside Florida and Texas, request an independently licensed local brokerage where available.
The broker must accept your property, listing fee and services. Availability and the target rate are not guaranteed.
Check local availability →Compare local agents and seller-managed MLS services by the work included and your total proposed fee.
Ask about on-site help, minimums, upfront charges, cancellation terms and additional fees.
Explore service comparisons →On an illustrative $500,000 sale, 1% is $5,000 and 1.5% is $7,500. These are listing-side calculations, not all-in closing costs or confirmed partner quotes. Minimums and other charges may change a written offer.
Clever vs. Eaton · Redfin vs. Eaton · Ideal Agent vs. Eaton
Published by Eaton Real Estate Company to explain listing options. This is not an independent ranking or confirmation of local agent coverage. All commissions are negotiable; buyer-agent compensation, if offered, is separate.
Choose the amount of help you want. $99 MLS Basic and $499 FSBO Plus are seller-managed MLS options. 1% Full Service is for sellers who want Eaton representing them from pricing through closing. See what the 1% plan includes →
Eligible Houston-area properties are generally listed through HAR MLS. Eaton checks the exact address before setup so the correct MLS path and seller responsibilities are clear.
Eaton separates MLS access from seller representation so the difference is clear before you sign: the flat-fee plans are DIY transaction paths; the 1% plan includes CMA/pricing guidance, buyer-agent communication, showing coordination, negotiation and contract-to-close support.
You handle price, inquiries, access, showings, offers, negotiation, contracts, title and closing. No CMA or pricing guidance.
You still manage the transaction. Optional professional photography is $199; optional Eaton yard sign is $99.
Paid at closing only if sold. Buyer-agent compensation is separate and chosen by the seller.
| Task | $99 Basic | $499 Plus | 1% Full Service |
|---|---|---|---|
| MLS entry | Included | Included | Included |
| Pricing / CMA | Seller | Seller | Eaton guidance |
| Photos | Seller, up to 10 | Seller; optional $199 pro photos | Seller; optional $199 pro photos |
| Inquiries & access | Seller | Seller | Eaton handles buyer-agent communication; seller provides access |
| Showings | Seller | Seller | Eaton coordinates and follows up |
| Offers / negotiation | Seller | Seller | Eaton represents seller |
| Contract-to-close | Seller | Seller | Eaton coordinates |
Buyer-agent compensation is separate and negotiable. Title charges, taxes, payoff, concessions and other transaction expenses are separate from Eaton’s listing-side fee.
Houston and much of the surrounding region are generally served through HAR MLS. Because the metro spans many municipalities and counties, Eaton confirms the property address first.
Accurate property facts, clear access instructions and realistic pricing matter more than stuffing the listing with generic city keywords.
Illustration only: on a $500,000 sale, a 3% listing-side fee would equal $15,000. Real estate commissions are negotiable; 3% is not a required or standard fee.
| Model | Illustrative fee | Difference from 3% example |
|---|---|---|
| Eaton $99 MLS Basic | $99 | $14,901 |
| Eaton $499 FSBO Plus | $499 | $14,501 |
| Eaton 1% Full Service | $5,000 | $10,000 |
The service levels are not equivalent. The flat-fee plans are seller-managed; 1% Full Service includes representation. Compare both price and responsibility.
Eligible Houston-area properties are generally entered through HAR MLS. Eaton confirms the address and service eligibility before preparation.
No. $99 MLS Basic and $499 FSBO Plus are seller-managed. Choose 1% Full Service if you want Eaton to provide pricing guidance, negotiation and contract-to-close representation.
No. With FSBO Plus and 1% Full Service, professional photography is an optional $199 add-on and an Eaton yard sign is an optional $99 add-on. Neither add-on is available with $99 MLS Basic.
Both flat-fee plans use a six-month MLS listing period, subject to the signed agreement and applicable MLS rules.
$99 MLS Basic for lean MLS access. $499 FSBO Plus for more flexibility. 1% Full Service when you want a broker representing you. Comparing lower-fee brokerage models? See the Houston low commission realtor options.
