Old Town & historic property
Renovation quality, historic restrictions, parking, lot size and exact block can matter more than a simple citywide price-per-square-foot average.
Lower Keys seller expansion
1% listing agent in Key West.
Choose 1% Full Service for broker representation, paid at closing only if your property sells. Prefer to manage the sale? Compare $99 MLS Basic and $499 FSBO Plus. Eaton confirms the exact property and applicable Florida Keys MLS path before activation.
Confirm your coverage: All three plans are available across Eaton’s Florida and Texas markets. We confirm the property address, applicable MLS and service availability before activation.
Key West seller strategy
Small geographic differences can create big pricing differences.
Historic character, lot size, parking, renovation quality, permitted use, flood considerations and condo or association rules can narrow the real comparable set quickly.
Waterfront & boating
Dockage, seawall condition, water access and orientation can change the likely buyer pool and the right comparison set.
Condos & associations
Fees, reserves, assessments, insurance, parking and rental rules should be organized early because buyers may compare monthly carrying cost closely.
Wind, flood & insurance
Roof, impact protection, elevation and known insurance-related property information can affect buyer confidence and transaction speed.
Florida + Texas · One family brokerage
Three ways to sell in Key West.
Choose how much of the sale you want to handle. The two flat-fee plans are seller-managed. With 1% Full Service, Eaton represents you through closing.
MLS Basic
$99flat fee
Get Listed.
For confident DIY sellers who mainly need MLS exposure.
- 6-month MLS listing
- Up to 10 seller-supplied photos
- 2 changes included; then $25 per request
- Email support
You price, show, negotiate and manage the sale. No CMA, pricing guidance or representation.
Pay after signing, before MLS preparation.
Choose $99 MLS BasicSee plan detailsFSBO Plus
$499flat fee
Sell It Yourself, With More.
For DIY sellers who want more flexibility and support.
- 6-month MLS listing; maximum MLS photos
- Unlimited reasonable listing changes
- Phone and email support
- Sales-document resources
- Review the live MLS listing before paying
You still manage the sale. No CMA, pricing guidance, negotiation or contract-to-close management.
Pay after live-listing review, per your agreement.
Choose $499 FSBO PlusSee plan detailsFull Service
1%listing-side fee
We Handle It.
For sellers who want Eaton to represent them through closing.
- Seller representation and CMA/pricing guidance
- MLS setup and listing management
- Buyer-agent communication, showings and feedback
- Offer review and negotiation
- Contract, title and closing coordination
Eaton represents you and helps manage the sale. Cancel for $0, subject to your signed agreement.
Paid at closing only if your property sells.
Choose 1% Full ServiceSee plan detailsBuyer-agent compensation, if offered, is separate, negotiable and chosen by the seller. Services, compensation and brokerage obligations are governed by the applicable signed agreement.
Key West FAQ
Before you list.
What are Eaton’s flat-fee MLS options in Key West?
Choose $99 MLS Basic or $499 FSBO Plus. Both are seller-managed, exclude CMA/pricing guidance and use a six-month listing term. Eaton confirms the applicable MLS for the property.
Can Eaton work with an out-of-area owner?
Yes, when reliable property access is arranged. Much of the listing and transaction process can be handled remotely.
Is buyer-agent compensation included in the 1%?
No. Any buyer-agent compensation is separate, negotiable and chosen by the seller.
Key West sellers
Start with the property address.
Compare 1% Full-Service with $499 FSBO Plus and let Eaton confirm the correct Florida Keys listing path.