Sell your Jacksonville home for 1% full service or $500 MLS-only.
Eaton Real Estate Company gives Jacksonville sellers a cleaner way to list: full-service broker representation for 1%, or a $500 flat fee MLS-only option for hands-on sellers who want exposure and control.
Choose the Jacksonville listing plan that fits how much help you want.
Some sellers want full-service support from listing to closing. Others mainly want MLS exposure and prefer to handle calls, showings, offers, and the transaction more directly.
1% Full-Service Listing
Best for Jacksonville sellers who want professional broker representation, MLS exposure, buyer-agent communication, offer help, and support through closing.
- MLS listing setup and broad online exposure
- Showing coordination and buyer-agent communication support
- Offer review, counter strategy, and negotiation guidance
- Contract-to-close support through deadlines and title
- Direct broker support throughout the process
- No upfront listing fee for the 1% plan
$500 Flat Fee MLS
Best for hands-on sellers who mainly want MLS exposure and are comfortable handling calls, showings, offers, contracts, and title coordination.
- MLS input for a flat $500 fee
- Listing can syndicate to major real estate websites
- Seller provides photos, price, property details, and notes
- Seller handles calls, showings, and buyer inquiries
- Seller handles negotiations, contracts, and title coordination
- Option to upgrade to the 1% plan if more support is needed
See the listing-side difference at 1%.
Enter a target sale price and compare a 1% listing-side fee against a 3% listing-side fee. This is only an illustration. Buyer-agent compensation, closing costs, concessions, and other fees are separate.
Illustration only. Actual costs depend on your listing agreement, buyer-agent compensation strategy, closing costs, and transaction terms.
Built to be simple from setup to closing.
Whether you choose full-service representation or MLS-only, the goal is the same: get your Jacksonville listing positioned clearly and help you move forward without unnecessary confusion.
Choose your plan
Pick 1% full-service if you want representation and guidance. Pick $500 MLS-only if you mainly want exposure and prefer to manage the sale yourself.
Send your listing details
Provide the property information, photos, preferred price, showing instructions, HOA details if applicable, and any important seller notes.
Go live and sell smarter
Your listing is prepared for MLS exposure, and you move forward with the support level that fits your plan.
Support or control? That is the real choice.
The plans are intentionally different, so Jacksonville sellers can choose what they actually need.
Choose the 1% plan if you want representation.
This is the better fit if you want help reviewing offers, communicating with buyer agents, managing deadlines, and working through the transaction from listing to closing.
Good for
- Sellers who want guidance
- Busy owners or relocating sellers
- Suburban, beach, condo, and higher-value listings
What you keep
- MLS exposure
- Broker support
- Lower listing-side cost
Choose the $500 MLS-only plan if you want exposure and control.
This is the leaner route for sellers who are comfortable handling buyer calls, showings, offers, contracts, and title directly.
Good for
- Experienced sellers
- Investors and hands-on owners
- Sellers who mainly need MLS visibility
Important difference
- MLS input only
- No full-service representation
- Seller manages the transaction
Built for Jacksonville, the Beaches, St. Johns County, and Northeast Florida sellers.
This page targets Jacksonville directly while supporting nearby seller searches around Jacksonville Beach, Ponte Vedra, Orange Park, Fleming Island, Nocatee, and St. Augustine.
Riverside, Avondale & San Marco
Strong fit for sellers with historic homes, in-town appeal, walkable locations, and listings that need polished presentation.
Mandarin, Southside & Arlington
Good for established neighborhoods, family homes, move-up sellers, and properties with broad buyer appeal.
Nocatee, St. Johns & Julington Creek
Strong for newer homes, master-planned communities, higher-demand suburbs, and sellers who want exposure with lower listing-side cost.
Jacksonville Beach, Neptune Beach & Atlantic Beach
Ideal for beach-area sellers, coastal homes, condos, second homes, and lifestyle-driven listings.
Orange Park, Fleming Island & Middleburg
Good for Clay County sellers, suburban homes, newer communities, and owners who want a simple plan choice.
Ponte Vedra, St. Augustine & Palm Coast
Nearby coastal and Northeast Florida sellers can benefit from the same clear difference between full service and MLS-only.
Real feedback from sellers who worked with Eaton.
Eaton Real Estate Company’s review page shows trusted Zillow feedback across Florida and Texas, including seller reviews from Florida markets.
“Seamless and stress-free.”
Tim Wallick Sold a single-family home in Cape Coral, FL“Solid guidance.”
Jason Dunbar Sold a single-family home in Golden Gate, Naples, FL“Very responsive and helpful.”
Tyler K Sold vacant land in Alvin, TX“Fast responses.”
Tori Brounoff Sold a single-family home in Arlington, TXExplore related Florida seller pages.
These links keep your Florida location structure connected and give sellers a clear next step.
Jacksonville seller questions, answered plainly.
Sell smarter in Jacksonville without overcomplicating the process.
Choose 1% full-service representation if you want support. Choose $500 MLS-only if you want exposure and prefer to stay hands-on.