St. Augustine combines historic-area homes, coastal communities, master-planned neighborhoods and fast-growing suburban corridors. Sellers may need to address flood or storm considerations, HOA or CDD costs, age and renovation history, and competition from nearby new construction. Eaton also offers $499 FSBO Plus and $99 MLS Basic for owners who prefer to manage more of the sale themselves.
Use 1% Full Service when you want broker representation from pricing through closing. Use either flat-fee MLS option when you want to remain in control of the transaction.
Lean MLS advertising for listing-ready sellers.
MLS advertising with more flexibility while you manage the transaction.
Pricing, marketing and seller representation through closing.
October 2026 market focus: St. Augustine spans historic-core property, beach and island housing, conventional suburban neighborhoods and master-planned communities. Flood and wind exposure, historic or permit considerations, short-term-rental rules where applicable, HOA or CDD costs and beach or downtown proximity can materially change value.
St. Augustine combines historic-area homes, coastal communities, master-planned neighborhoods and fast-growing suburban corridors. Sellers may need to address flood or storm considerations, HOA or CDD costs, age and renovation history, and competition from nearby new construction.
Use the closest relevant sold and active homes by location, age, lot and condition.
For older properties, document updates to roof, plumbing, electrical, HVAC and other major systems.
Community dues, well or septic information, and lot details should be clear when relevant.
Strong photos and complete listing data help relocation buyers evaluate the property remotely.
Create straightforward access instructions and respond quickly to scheduling requests.
Compare financing, inspections, concessions and closing timeline alongside price.
Eaton serves sellers throughout Florida. These nearby pages make it easier to compare the same 1% and MLS-only options by market.
CMA and pricing guidance, MLS setup and management, showing coordination, feedback, offer review and negotiation, and contract-to-close support.
At closing only if the property sells, subject to the signed agreement.
Yes. Eaton’s current full-service offer is cancel anytime for $0, subject to the signed agreement.
Yes. Choose $499 FSBO Plus or $99 MLS Basic when you want MLS advertising only and will manage the transaction yourself. Both are limited-service plans with no brokerage relationship.
No. If offered, it is separate, negotiable and chosen by the seller.
See whether 1% Full Service or an MLS-only plan fits the sale.
1% refers to Eaton Real Estate Company’s listing-side fee. Other transaction costs may apply. Buyer-agent compensation, if offered, is separate and negotiable. MLS availability depends on property location and brokerage coverage.
