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Southwest Florida landlord services

Tenant placement in Naples & Fort Myers

Eaton Real Estate Company helps Naples & Fort Myers landlords market rentals, coordinate tenant activity and complete the leasing process without paying an ongoing property-management fee.

Southwest Florida rental market

Local leasing help without ongoing management

Southwest Florida combines year-round residents, relocating households, second-home owners and investors, creating a rental market where strong listing presentation and organized tenant coordination matter.

Local leasing decisions are also shaped by seasonality, second-home ownership, condo communities and strong migration into Southwest Florida. Eaton’s model is designed for owners who want help getting from vacant property to placed tenant but do not want to hand over long-term property management.

Choose $299 Rental MLS-Only when you want to run the leasing process yourself, or Tenant Placement for 50% of the first month’s rent when you want Eaton to coordinate more of the pre-move-in process.

Common service area:
Naples, Fort Myers, Bonita Springs, Estero, Cape Coral, North Fort Myers and nearby Southwest Florida communities. Exact service availability is confirmed from the property address and applicable MLS coverage.

Two ways to lease your Naples & Fort Myers rental

$299 Rental MLS-Only

$299

Designed for hands-on landlords who want MLS exposure while retaining responsibility for the leasing process.

  • Rental entered into the applicable MLS
  • Owner supplies property information and photos
  • Owner handles inquiries and showings
  • Owner handles applications and screening
  • Owner handles lease execution and move-in
  • No ongoing Eaton management fee

Choose MLS-Only

Full Tenant Placement

50%

Designed for landlords who want brokerage assistance through the agreed leasing and handoff process.

  • Rental pricing guidance
  • Applicable MLS listing and marketing
  • Tenant inquiry handling
  • Showing coordination
  • Application and screening coordination
  • Lease and move-in coordination
  • Fee due when the tenant pays the first month’s rent

Choose Tenant Placement

What Eaton handles before the handoff

Market

Confirm the rental-service path, help position the property and prepare the agreed MLS listing and rental marketing.

Place

Under Tenant Placement, coordinate inquiries, property access, applications, screening information and other agreed leasing steps.

Handoff

After the agreed leasing and move-in process, the owner resumes full responsibility for ongoing management, maintenance and tenant communication.

Questions Naples & Fort Myers landlords ask

Is this property management?

No. Eaton provides rental listing and tenant-placement services. Ongoing management remains with the owner after the agreed handoff.

How much is tenant placement?

The tenant-placement fee is 50% of the first month’s rent and is due when the tenant pays the first month’s rent, subject to the signed brokerage agreement.

Can I use Eaton only for the MLS?

Yes. The $299 Rental MLS-Only option is intended for owners who want MLS exposure but prefer to manage tenant-facing leasing tasks themselves.

Will you confirm coverage before I commit?

Yes. The exact property address is checked so the applicable MLS path and current service availability can be confirmed.