Two 1% listings. Two ways to get the work done.

SimpleShowing vs. Eaton.

Both companies advertise a 1% listing fee. SimpleShowing advertises photography, a lockbox and a sign; Eaton’s direct plan is built for homeowners who can provide photos and property access.

Eaton’s 1% plan Read the comparison

Contemporary luxury home exterior, illustrating a residential listing comparison — 2026 Seller’s comparisonThe real difference is the work included.

SimpleShowing versus Eaton

The same advertised fee can include different work.

Compare photography, physical showings, access and negotiation support to understand what’s actually included.

Explore Eaton’s 1% plan Continue comparing

What to evaluate

Listing-side costCompare minimums, conditions and upfront charges.
RepresentationDirect broker, local franchise or matched agent?
Seller workloadConfirm photos, showings, negotiation and cancellation.

Eaton publishes this comparison and is one of the options. Its 1% listing-side service is direct in Florida and Texas; buyer-agent compensation, if any, is set separately by the seller.

Direct brokerage in FL & TX

VS.

Local listing brokerage

The short answer

The rate is the same. The assignment isn’t.

For a homeowner choosing between SimpleShowing and Eaton, the percentage alone won’t decide it. Ask who is paying for photographs, arranging access and providing in-person service—and whether a market-specific minimum changes the fee.

01The fee

Both advertise 1% listing-side representation. SimpleShowing says a local minimum may apply.

02The physical work

SimpleShowing advertises professional photos, a lockbox and a yard sign. Eaton’s standard plan uses seller-provided photos and access.

03The coverage

SimpleShowing lists select metro areas; Eaton offers direct remote-first brokerage service in Florida and Texas.

The money

What a $400,000 sale looks like.

Listing-side commissions are one part of selling costs. Compare the broker’s fee with any minimums, photography charges, buyer-agent compensation and the service actually included.

Read Eaton’s complete 1% plan →

Illustrative listing-side fees only

Eaton · 1%$4,000Direct Florida and Texas plan

SimpleShowing · 1%*$4,000*at 1%, if a higher local minimum does not apply

*SimpleShowing says listing fees may be subject to market-dependent minimum commissions. This is a hypothetical $400,000 sale; buyer-agent compensation, add-ons and other closing costs are excluded.

Where it matters

What does the photographer actually change?

Commission percentages never tell the complete service story. The written listing agreement does.

If the listing photos are ready, you may not need a bundled package.

Imagine you already have a professional photo set and a reliable way to let buyers in. Eaton’s 1% listing plan can keep the listing-side expense straightforward while the brokerage handles MLS exposure, inquiries, showing coordination, offers, negotiations and the contract process remotely. If you need the brokerage to organize the photographer and install a sign or lockbox, SimpleShowing’s advertised package may be a better fit—even when its percentage is the same.

The actual offer

The details to get in writing.

These comparisons distinguish advertised terms from contract-specific work. Review a local property quote before making a decision.

Compare

Eaton Real Estate Company

SimpleShowing

Published listing fee

Eaton1% of sale price; no direct FL/TX listing-side minimum

SimpleShowing1% advertised; market-specific minimum may apply

Photography

EatonSeller supplies listing photos; photography available as an add-on

SimpleShowingProfessional photography advertised as included

Sign and lockbox

EatonOptional sign purchase; seller provides lockbox/access

SimpleShowingYard sign and lockbox advertised as included

Showings

EatonBroker coordinates remotely; seller arranges access

SimpleShowingLocal-agent model; confirm the actual on-site services in writing

Where available

EatonDirect Florida and Texas service; partner agreements elsewhere

SimpleShowingSelected cities including Houston, Dallas, Austin, Orlando and Tampa

Cancellation

Eaton$0 cancellation penalty under Eaton’s stated agreement terms

SimpleShowingConfirm term, cancellation and incurred expenses in local agreement

Fees are negotiable. The seller chooses whether to offer or agree to buyer-agent compensation, which is separate from the listing-side examples. Eaton’s standard direct 1% plan does not include broker attendance at individual showings or open houses; the seller supplies photos and physical access.

A fair decision

A good fit when…

Why choose SimpleShowing?

Choose SimpleShowing if you want a local package that coordinates the photos, sign and lockbox, and its written minimum and service area work for you.

Why choose Eaton?

Choose Eaton if you already have photos or can obtain them easily, can provide access, and value a defined 1% listing-side arrangement with remote broker representation.

Common questions

SimpleShowing vs. Eaton FAQs

Does SimpleShowing really charge 1%?

Its published selling material advertises 1% listing-side commission, with a possible market minimum. Request an address-specific quote.

Who pays for the photographs with Eaton?

The seller provides usable photographs for Eaton’s standard direct plan. Optional photography is advertised at $199 where available.

Are open houses and in-person showings part of Eaton’s 1% package?

Eaton coordinates inquiries and showing activity remotely; broker attendance at individual showings or open houses is not included.

Is buyer-agent compensation included in either 1% fee?

No. It is a separate, negotiable item. Sellers decide whether to offer or agree to pay buyer-agent compensation.

More research

Compare another option.

See the full brokerage comparison hub → · Eaton’s verified sales →

Ready to see your options?

Already have photos and a way to provide access?

Eaton’s direct 1% plan may be the cleaner fit. Compare the full scope, then request a listing proposal based on your property.

Explore the 1% listing plan Check service coverage