Nocatee is a major master-planned market where sellers compete by village, builder, home age, lot position, amenities and continuing new-construction inventory. CDD and HOA costs and builder incentives should be part of the pricing conversation. Eaton also offers $499 FSBO Plus and $99 MLS Basic for owners who prefer to manage more of the sale themselves.
Use 1% Full Service when you want broker representation from pricing through closing. Use either flat-fee MLS option when you want to remain in control of the transaction.
Lean MLS advertising for listing-ready sellers.
MLS advertising with more flexibility while you manage the transaction.
Pricing, marketing and seller representation through closing.
October 2026 market focus: Nocatee is a master-planned growth market where resales compete with newer construction and other village options inside the community. Builder incentives, CDD or HOA costs, lot position, amenity access and completed upgrades should guide pricing.
Nocatee is a major master-planned market where sellers compete by village, builder, home age, lot position, amenities and continuing new-construction inventory. CDD and HOA costs and builder incentives should be part of the pricing conversation.
Compare against the closest relevant homes by neighborhood, age, lot, amenities and condition.
Master-planned and newer communities may have recurring costs that buyers compare carefully.
Where relevant, organize roof, wind, flood and other insurance-related information before launch.
St. Johns and Jacksonville growth corridors may require competing directly with builder incentives.
Make the property easy for qualified buyer agents to schedule and tour.
Compare financing, inspection terms, concessions, appraisal exposure and closing timeline alongside price.
Eaton serves sellers throughout Florida. These nearby pages make it easier to compare the same 1% and MLS-only options by market.
CMA and pricing guidance, MLS setup and management, showing coordination, feedback, offer review and negotiation, and contract-to-close support.
At closing only if the property sells, subject to the signed agreement.
Yes. Eaton’s current full-service offer is cancel anytime for $0, subject to the signed agreement.
Yes. Choose $499 FSBO Plus or $99 MLS Basic when you want MLS advertising only and will manage the transaction yourself. Both are limited-service plans with no brokerage relationship.
No. If offered, it is separate, negotiable and chosen by the seller.
See whether 1% Full Service or an MLS-only plan fits the sale.
1% refers to Eaton Real Estate Company’s listing-side fee. Other transaction costs may apply. Buyer-agent compensation, if offered, is separate and negotiable. MLS availability depends on property location and brokerage coverage.
