Eaton Real Estate Company · Princeton, Texas

1% Full-Service Listing for Princeton Sellers.

Princeton is a growth market in Collin County where resale sellers often compete directly with new construction. Subdivision, builder incentives, HOA or district charges, school boundaries, condition and US-380 access can all affect buyer math.

1% Full ServicePaid only if sold
Cancel Anytime$0 full-service cancellation
$99 MLS BasicDIY MLS exposure
Texas BrokerSeller-only representation
Princeton seller options

Choose how much of the sale you want Eaton to handle.

Use 1% Full Service when you want broker representation from pricing through closing. Use a flat-fee MLS option when you want to stay in control of inquiries, showings, offers and the transaction.

DIY

$99

MLS Basic

MLS entry for listing-ready sellers.

  • 6-month MLS term
  • Seller supplies photos and listing data
  • No CMA or representation
MLS-only

$499

FSBO Plus

More listing flexibility without full-service representation.

  • MLS setup and edits
  • Seller handles inquiries and showings
  • Seller manages offers, contracts and closing
What does 1% mean?

At a $400,000 sale price, a 1% listing-side fee is $4,000. At $600,000 it is $6,000. Buyer-agent compensation, if offered, is separate and negotiable.

Princeton seller strategy

Price against the homes your buyer will actually compare.

The strongest pricing strategy usually starts with the same community and nearby builder alternatives. A resale needs to show why its condition, lot, upgrades, timing or price makes it a better choice than new inventory.

Builder competition

Track nearby new-home pricing and incentives before launch.

Subdivision comps

Start with the same or directly competing community before widening the search.

HOA and district costs

Document recurring HOA, PID, MUD or other property-specific charges where applicable.

Upgrade value

List fences, patios, appliances, flooring, landscaping and other improvements buyers would otherwise pay to add.

Move-in timing

A completed resale may compete well against construction timelines when positioned clearly.

Offer quality

Compare financing, appraisal risk, option period, concessions and closing certainty.

Before the MLS goes live

  • Check active builder inventory
  • Review same-community sales
  • Confirm HOA and district charges
  • Document post-build upgrades
  • Prepare strong photos
  • Set negotiation priorities
Nearby seller markets

Princeton plus surrounding Texas coverage.

Eaton serves sellers throughout Texas. Use the closest market page to see the same 1% and MLS-only choices with more local context.

Princeton seller FAQ

Questions to answer before you list.

What does 1% Full Service include?

CMA and pricing guidance, MLS setup and management, showing coordination, feedback, offer review and negotiation, and contract-to-close support.

When is the 1% fee paid?

At closing only if the property sells, subject to the signed listing agreement.

Can I cancel the full-service listing?

Yes. Eaton’s current full-service offer is cancel anytime for $0, subject to the signed agreement.

Can I use MLS-only instead?

Yes. Choose $99 MLS Basic or $499 FSBO Plus when you want to manage the sale yourself.

Is buyer-agent compensation included?

No. If offered, it is separate, negotiable and chosen by the seller.

Why does local property context matter in Princeton?

Subdivision, land, utilities, school or district context, condition and competing inventory can change which sales are actually comparable to your property.

Start with your Princeton property address.

See whether 1% Full Service or an MLS-only plan fits the sale.

1% refers to Eaton Real Estate Company’s listing-side fee. Other transaction costs may apply. Buyer-agent compensation, if offered, is separate and negotiable. MLS availability depends on property location and brokerage coverage.