Choose the amount of help you want. $99 MLS Basic and $499 FSBO Plus are seller-managed MLS options. 1% Full Service is for sellers who want Eaton representing them from pricing through closing.
DFW spans a huge number of cities and submarkets. Eaton confirms the exact address and applicable MLS before preparing the listing, rather than treating the metro as one uniform market.
Eaton separates MLS access from seller representation so the difference is clear before you sign: the flat-fee plans are DIY transaction paths; the 1% plan includes CMA/pricing guidance, buyer-agent communication, showing coordination, negotiation and contract-to-close support.
You handle price, inquiries, access, showings, offers, negotiation, contracts, title and closing. No CMA or pricing guidance.
You still manage the transaction. Optional professional photography is $199; optional Eaton yard sign is $99.
Paid at closing only if sold. Buyer-agent compensation is separate and chosen by the seller.
| Task | $99 Basic | $499 Plus | 1% Full Service |
|---|---|---|---|
| MLS entry | Included | Included | Included |
| Pricing / CMA | Seller | Seller | Eaton guidance |
| Photos | Seller, up to 10 | Seller; optional $199 pro photos | Seller; optional $199 pro photos |
| Inquiries & access | Seller | Seller | Eaton handles buyer-agent communication; seller provides access |
| Showings | Seller | Seller | Eaton coordinates and follows up |
| Offers / negotiation | Seller | Seller | Eaton represents seller |
| Contract-to-close | Seller | Seller | Eaton coordinates |
Buyer-agent compensation is separate and negotiable. Title charges, taxes, payoff, concessions and other transaction expenses are separate from Eaton’s listing-side fee.
Many Dallas–Fort Worth listings are handled through NTREIS. Eaton confirms the property address and exact listing path before MLS preparation.
Accurate property facts, clear access instructions and realistic pricing matter more than stuffing the listing with generic city keywords.
Illustration only: on a $500,000 sale, a 3% listing-side fee would equal $15,000. Real estate commissions are negotiable; 3% is not a required or standard fee.
| Model | Illustrative fee | Difference from 3% example |
|---|---|---|
| Eaton $99 MLS Basic | $99 | $14,901 |
| Eaton $499 FSBO Plus | $499 | $14,501 |
| Eaton 1% Full Service | $5,000 | $10,000 |
The service levels are not equivalent. The flat-fee plans are seller-managed; 1% Full Service includes representation. Compare both price and responsibility.
Many DFW-area listings are handled through NTREIS. Eaton confirms the property address and eligibility before preparation.
No. $99 MLS Basic and $499 FSBO Plus are seller-managed. Choose 1% Full Service if you want Eaton to provide pricing guidance, negotiation and contract-to-close representation.
No. With FSBO Plus and 1% Full Service, professional photography is an optional $199 add-on and an Eaton yard sign is an optional $99 add-on. Neither add-on is available with $99 MLS Basic.
Both flat-fee plans use a six-month MLS listing period, subject to the signed agreement and applicable MLS rules.
$99 MLS Basic for lean MLS access. $499 FSBO Plus for more flexibility. 1% Full Service when you want a broker representing you.
