1% Full-Service Listing for Marco Island Sellers.
Marco Island is a highly property-specific market with waterfront homes, condos, boating access, and second-home ownership. Buyers often evaluate listings remotely, which makes complete data, strong photos, and responsive communication particularly important. Eaton also offers $499 FSBO Plus and $99 MLS Basic for owners who prefer to manage more of the sale themselves.
Pick the service level that matches how much you want to handle.
The 1% plan includes broker representation. The two flat-fee plans are seller-managed and are best for owners comfortable running more of the sale themselves.
MLS Basic
Lean MLS advertising for listing-ready sellers.
- 6-month MLS listing
- Up to 10 seller-supplied photos
- 2 listing changes included, then $25/change
- Email support only
- Seller handles inquiries, showings, forms, offers, contracts and closing
- No CMA or pricing guidance
- No photography or yard-sign add-ons
- No brokerage relationship
FSBO Plus
MLS advertising with more flexibility while you manage the transaction.
- 6-month MLS listing
- Maximum MLS photos
- Unlimited reasonable listing changes
- Phone + email support
- Seller handles inquiries, showings, forms, offers, contracts and closing
- No CMA or pricing guidance
- Optional photography $199 and yard sign $99
- No brokerage relationship
Full Service
Pricing, marketing and seller representation through closing.
- CMA and pricing guidance
- MLS setup and syndication
- Showing coordination and buyer-agent feedback
- Seller provides reasonable property access
- Offer review and negotiation
- Contract-to-close support
- Paid at closing only if sold
- Cancel anytime for $0
October 2026 market focus: Marco Island is a coastal luxury market where direct Gulf access, canal width, bridge restrictions, seawall and dock condition, flood and wind exposure, condo finances and rental rules can create large differences between properties that appear similar on paper.
Market the property the way a real buyer will compare it.
Marco Island is a highly property-specific market with waterfront homes, condos, boating access, and second-home ownership. Buyers often evaluate listings remotely, which makes complete data, strong photos, and responsive communication particularly important.
Property-specific pricing
Use the closest relevant sold and active competition instead of broad city averages.
Online presentation
Complete listing data, clean photos and fast answers help buyers evaluate the property before a showing.
HOA and community details
Have current dues, restrictions and community information ready when they apply.
Major-system ages
Roof, HVAC, windows and other high-cost items can shape negotiation. Dates and records reduce uncertainty.
Access and showing plan
Make the property easy for qualified buyer agents to schedule and show.
Offer quality
Compare financing, inspection terms, concessions, appraisal exposure and timeline alongside price.
- Confirm property and HOA information
- Gather repair and system records
- Prepare clean, bright photos
- Set access instructions
- Review nearby active competition
- Define your preferred closing timeline
Marco Island value often starts with water utility and ownership costs.
Marco Island buyers may be comparing waterfront homes, condos and second-home options. Dockage, boating access, association costs, flood and insurance context, views and condition can create wide value differences between otherwise similar properties.
Water and boating
Document dockage, canal or open-water access, frontage, bridge restrictions and view orientation precisely.
Condo and ownership costs
Dues, assessments, reserves, rental rules and insurance-related factors should be easy to review.
Remote-buyer confidence
Detailed photos, system ages and complete property facts help second-home buyers evaluate before traveling.
Marco Island plus nearby seller markets.
Coverage also extends through Goodland, Isles of Capri, Naples, and coastal Collier County.
Common questions before listing.
What does 1% Full Service include?
CMA and pricing guidance, MLS setup and management, showing coordination, feedback, offer review and negotiation, and contract-to-close support.
When is the 1% fee paid?
At closing only if the property sells, subject to the signed agreement.
Can I cancel?
Yes. Eaton’s current full-service offer is cancel anytime for $0, subject to the signed agreement.
Can I use MLS-only instead?
Yes. Choose $499 FSBO Plus or $99 MLS Basic when you want MLS advertising only and will manage the transaction yourself. Both are limited-service plans with no brokerage relationship.
Is buyer-agent compensation included?
No. If offered, it is separate, negotiable and chosen by the seller.
Start with your Marco Island address.
See whether 1% Full Service or an MLS-only plan fits the sale.
1% refers to Eaton Real Estate Company’s listing-side fee. Other transaction costs may apply. MLS availability depends on property location and brokerage coverage.