Florida & Texas · Eaton seller guide

Orlando, Florida Seller Guide · Updated 2026

How Much Is Realtor Commission in Orlando, Florida?

There is no legally required or government-set real estate commission in Orlando. Brokerage compensation is negotiable, so sellers can compare the fee, service level and responsibilities behind each listing option before choosing how to sell.

Commission is negotiable
1% Full-Service option
Cancel anytime
$500 MLS-Only option
Orlando + Central Florida
See Orlando Seller Options
Call / Text 561-938-0000
Quick answer: A seller does not have to accept a particular commission rate simply because someone calls it “standard.” Florida Realtors states that real estate compensation is fully negotiable and not set by law. Eaton Real Estate Company offers Orlando sellers a 1% Full-Service listing-side fee that is paid only if the property sells and can be canceled anytime, or a separate $500 MLS-Only option. Buyer-agent compensation, if any, is separate and negotiable.
1%Full-Service listing side

Start With the Rule

Is There a Standard Realtor Commission in Orlando?

No commission rate is set by Florida law. A seller and brokerage can negotiate compensation based on the services being provided and the written agreement between them. The compensation structure can be a percentage, a flat fee or another agreed arrangement.

That means the better question is not simply, “What percentage does an Orlando Realtor charge?” It is: What am I paying, what am I receiving, and what will I be responsible for during the sale?

1

Listing brokerage fee

The compensation you agree to pay the brokerage listing and representing your property. Eaton’s Full-Service listing-side fee is 1% if the property sells, subject to the signed listing agreement.

2

Buyer-agent compensation

This is separate from Eaton’s listing-side fee. A seller may decide whether to agree to buyer-broker compensation or related concessions as part of the property’s strategy and negotiations.

3

Other selling costs

Title charges, taxes, HOA or condo items, repairs, concessions, loan payoff and other transaction costs can affect a seller’s final net proceeds.

Current NAR MLS policy: offers of compensation to buyer brokers are not permitted in MLS fields. If compensation is offered, it may be handled through permitted off-MLS methods or negotiated in the transaction, subject to applicable rules and agreements.

See the Math

What Can a 1% Listing Fee Mean on an Orlando Home Sale?

Even a one- or two-point difference in the listing-side fee can represent thousands of dollars. The table below compares Eaton’s 1% listing-side fee with a hypothetical 3% listing-side fee. It is an illustration—not a claim that 3% is required, standard or fixed.

Sale Price 3% Example Eaton 1% Difference
$300,000 $9,000 $3,000 $6,000
$400,000 $12,000 $4,000 $8,000
$500,000 $15,000 $5,000 $10,000
$750,000 $22,500 $7,500 $15,000
$1,000,000 $30,000 $10,000 $20,000

Orlando Listing-Side Fee Calculator

Enter an expected sale price to compare a hypothetical 3% listing-side fee with Eaton’s 1% listing-side fee.

3% example
$15,000
Eaton 1%
$5,000
Listing-side difference
$10,000

Illustration only. All commissions are negotiable. Buyer-agent compensation, closing costs, concessions, repairs, taxes, title charges and other transaction expenses are separate.

Compare My Listing Options
Orlando Seller Guide

Two Different Service Levels

1% Full-Service vs. $500 MLS-Only in Orlando

A lower price does not automatically mean the same thing as limited service. Eaton offers two intentionally different paths so Orlando sellers can choose how much of the sale they want to handle themselves.

Full Representation
1%
Listing-side fee · paid only if the property sells · cancel anytime

1% Full-Service

  • Seller representation
  • Cancel anytime
  • MLS listing exposure and applicable syndication
  • Pricing and listing-positioning guidance
  • Showing coordination and buyer-agent communication
  • Offer review and negotiation help
  • Contract-to-close guidance

See 1% Plan Details
MLS Input Only
$500
The $500 MLS-Only fee is due after the listing is live in the MLS and the seller has reviewed it. The fee is non-refundable once paid.

$500 MLS-Only

  • MLS listing entry and applicable syndication
  • Six-month listing term
  • Listing changes included
  • Seller handles calls and showings
  • Seller handles offers, negotiation and contracts
  • Seller handles title and closing coordination

See $500 MLS-Only Details
The key distinction: choose the 1% plan when you want brokerage representation and practical guidance through the transaction. Choose $500 MLS-Only when you mainly want MLS exposure and are prepared to manage the active sale yourself.

Local Orlando Context

Why the Right Selling Strategy Can Change by Property

Orlando is not one uniform housing market. A downtown condo, a Lake Nona resale, a Dr. Phillips home and a Disney-area investment property can create very different pricing, documentation and buyer conversations.

Downtown Orlando

Condos and urban residences

Association fees, known assessments, parking, storage, rental rules, building amenities and unit position can materially affect how buyers compare downtown properties.

Downtown Orlando Seller Guide →
Lake Nona + East Orlando

Newer resales and builder competition

Resale sellers may need to compare their home against nearby new construction, builder incentives, upgrades, lot differences, HOA terms and closing flexibility.

East Orlando Seller Guide →
Dr. Phillips

Higher-price and amenity-driven homes

At higher price points, listing-side fee differences can become especially meaningful, while buyers may also compare gated communities, golf, lake access, renovations and exact micro-location.

Dr. Phillips Seller Guide →
Disney Area

Second homes and investment property

Occupancy, tenant or booking status, furnishings, community rental rules, HOA requirements and buyer type can all affect the way a property should be presented and sold.

Disney-Area Seller Guide →

For the broader city and Central Florida market structure, visit the main Orlando home seller page.

A Better Comparison

Questions to Ask Before Choosing a Low-Commission Orlando Brokerage

Comparing percentages without comparing responsibilities can lead to a bad decision. Before signing a listing agreement, get clear answers to the questions below.

  • Is this full seller representation or MLS entry only?
  • Who provides pricing and positioning guidance?
  • Who coordinates showing requests?
  • Who communicates with buyers and agents?
  • Who reviews the full terms of each offer?
  • Who helps negotiate price and contract terms?
  • Who tracks contract-to-close steps?
  • When is the brokerage fee due?
  • Can I cancel the 1% Full-Service listing anytime?
  • Is buyer-agent compensation separate?
  • Are there additional brokerage or transaction fees?
  • Who will actually be your point of contact?

Bottom line: don’t compare percentages alone. Compare the fee, the written agreement, the service you receive and the work you will be responsible for after the listing goes live.

Common Orlando Seller Questions

Orlando Realtor Commission FAQs

What is the average Realtor commission in Orlando?

There is no government-set or legally required commission rate in Orlando. Brokerage compensation is negotiable and can vary by brokerage, services and written agreement. Instead of assuming one percentage is “standard,” compare the actual listing-side fee and service being offered.

Is a 6% real estate commission required in Florida?

No. Florida Realtors states that real estate compensation is fully negotiable and not set by law. A seller can compare different brokerage fee and service structures before choosing how to list.

Can I negotiate Realtor commission in Orlando?

Yes. Real estate compensation is negotiable. Whatever you and the brokerage agree to should be accurately reflected in the applicable written agreement.

What does a 1% listing agent mean?

A 1% listing-side fee means the listing brokerage’s compensation is calculated at 1% of the property’s sale price under the terms of the agreement. On a $500,000 sale, 1% equals $5,000.

Does Eaton’s 1% fee include buyer-agent compensation?

No. Eaton’s 1% is the listing-side brokerage fee. Buyer-agent compensation, if any, is separate and negotiable. A seller does not have to agree to a particular amount simply because it is requested.

Can buyer-agent compensation be shown in the MLS?

No. Under current NAR MLS policy, offers of compensation to buyer brokers are not permitted in the MLS. They can still be handled through permitted off-MLS communication or transaction negotiations when applicable.

How much is Eaton’s listing fee on a $500,000 Orlando sale?

Under the 1% Full-Service plan, a $500,000 sale results in a $5,000 listing-side fee if the property sells. The 1% Full-Service listing can be canceled anytime. Buyer-agent compensation and other selling expenses are separate.

Can I cancel Eaton’s 1% Orlando listing anytime?

Yes. Eaton’s 1% Full-Service listing can be canceled anytime. The listing-side fee is paid only if the property sells.

Can I put my Orlando home on the MLS without full-service representation?

Yes. Eaton’s $500 MLS-Only plan is designed for experienced, hands-on sellers who primarily want MLS entry and applicable syndication. It does not include seller representation or transaction management.

Thinking About Selling in Orlando?

Start With Your Property Address.

Compare 1% Full-Service seller representation — paid only if the property sells and cancel anytime — with the $500 MLS-Only option and choose the level of help that fits your sale.

No payment or obligation to compare. Service availability depends on the property, MLS and applicable agreement.
Broker direct•
Seller focused•
Read seller reviews
561-938-0000

About Eaton

A Seller-Focused Orlando Brokerage

Eaton Real Estate Company works with property sellers and offers two clear listing paths: 1% Full-Service representation for owners who want broker guidance, with the listing-side fee paid only if the property sells and the ability to cancel anytime, and $500 MLS-Only for experienced sellers who want a more hands-on role.

SE

Stephen Eaton · Broker/Owner

Florida Real Estate Broker BK3560755 · Eaton Real Estate Company LLC · Call or text 561-938-0000 or email stephen@theeatonco.com.

Important: this guide is general information, not a quote of total selling costs or legal advice. All compensation is negotiable. Service availability, brokerage obligations and fees are governed by the applicable signed agreements.

Consumer references

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