By Stephen Eaton, Licensed Real Estate Broker
www.TheEatonCo.com

The real estate markets in Florida and Texas remain two of the most dynamic and opportunity-rich regions in the country. Whether you’re a For Sale By Owner (FSBO) seller, a savvy investor looking to move inventory, or even a licensed agent handling a personal property, one thing’s certain: you want maximum exposure without giving up more commission than necessary.

That’s exactly where our discount MLS listing services come in.

In both Florida and Texas, the MLS (Multiple Listing Service) is the gateway to serious buyers. Once your property hits the MLS, it syndicates to major platforms like Zillow, Realtor.com, Redfin, and Trulia—drastically increasing your chances of selling fast and for top dollar.

Unfortunately, most sellers think you need to pay 6% to get there. You don’t.

At The Eaton Co., we give you options:

Perfect for FSBO sellers and experienced investors who want control.

• Listed on your local MLS
• You handle your own negotiations, showings, and contracts
• Ideal for those confident managing the sale but need serious exposure

Designed for busy sellers who want guidance without overpaying.

• We represent you as your broker
• We handle calls, showings, negotiations, contracts
• You only pay 1% when the home sells—cancel anytime

For those who want the works:

• Full broker support, marketing, staging consults, pricing strategy, and more
• Ideal for higher-end homes or first-time sellers who want top-tier service

We serve a wide range of sellers throughout Texas and Florida, including:

• FSBO homeowners who want a safety net
• Out-of-state investors listing multiple properties
• Agents with their own listings who need MLS access without paying a large split
• Sellers burned by high commissions who want a fresh, flexible approach

• In Orlando, median home prices are up 6% year-over-year, with days on market dropping fast. FSBO listings with MLS exposure sold 27% faster than those relying solely on Zillow FSBO.
• In Houston, the average listing price is holding steady around $399K. Sellers using our 1% plan have reported saving over $9,000 compared to traditional listing fees.
• In Dallas-Fort Worth, investors have used our $500 plan to liquidate portfolios with ease—keeping more equity while still leveraging MLS power.

We make it simple. You can sign up in minutes, choose your plan, and have your home listed on the MLS fast—with support every step of the way if you need it.

Whether you’re in Miami, Austin, San Antonio, Tampa, Fort Myers, Dallas, Houston, or anywhere in between, we’ve got your back.

👉 Visit www.TheEatonCo.com or call/text (561) 938-0000 to get started.

You don’t have to overpay to sell your property. Whether you want to do it yourself or need a partner to guide the process, our MLS listing plans are built for today’s smart sellers.

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