Miami Home Seller Guide
Selling in Miami requires more than a market prediction. A strong plan starts with realistic pricing, organized property documents, clear showing procedures and a listing service that matches how much help you want.
Start with the property—not a headline
Miami includes condos, townhomes, single-family homes, waterfront properties and luxury residences. Each property competes in its own local market. Pricing should be based on recent comparable sales, active competition, condition, location, fees and the features buyers can verify.
A citywide statistic cannot tell you what one property should list for. Review the closest relevant comparables and decide in advance how you will respond if showings, inquiries or offers are weaker than expected.
Miami pre-listing checklist
Compare recent sales, current competition, condition and location.
Address visible maintenance, declutter and make rooms easy to photograph.
Gather disclosures, permits, surveys and other records that apply to the property.
Choose how buyers and agents will request and receive access.
Selling a Miami condo
Condo sellers should organize association information early. Buyers may ask about dues, application procedures, approval timing, rental restrictions, special assessments, reserves and building rules. The exact documents and requirements vary by property and association.
Confirm what the association will provide, what must be ordered and whether fees or processing time apply. Clear information reduces avoidable delays after a buyer is under contract.
Insurance, flood and property details
Florida buyers may evaluate insurance availability, flood information, roof age, building age and wind-mitigation features. Sellers should avoid guessing. Gather the records you have, disclose known facts as required and direct buyers to their own insurance, inspection and professional advisers.
If repairs, additions or renovations were completed, locate available permits, invoices and warranties. These materials can help buyers understand the property, but they do not replace inspections or required disclosures.
Prepare the listing materials
- Provide accurate room, feature and improvement details.
- Supply clear, current photographs. Sellers provide photographs under Eaton’s standard plans.
- Highlight verifiable features such as parking, outdoor space, storage, views and permitted updates.
- Avoid claims about investment returns, future appreciation or guaranteed buyer demand.
- Review the listing before it goes live and promptly report any correction needed.
Choose the level of service you need
1% FULL-SERVICE
Representation from listing through closing
Includes pricing guidance, MLS input, showing coordination, offer review, negotiation and contract-to-close support.
No upfront listing fee. Paid only if the property sells. Cancellation is subject to the listing agreement.
$500 MLS-ONLY
MLS input without representation
Eaton enters the listing in the MLS. The seller handles inquiries, showings, offers, negotiations, contracts, disclosures, title and closing responsibilities.
The $500 fee is due when the listing goes live and is non-refundable once live.
Buyer-agent compensation is a separate seller decision
The seller chooses whether to offer buyer-agent compensation and the amount, if any. It is separate from Eaton’s listing fee and may be negotiated. Compare offers based on the complete terms and estimated net proceeds—not one line item alone.
Plan for offers before they arrive
Price is only one part of an offer. Review financing, deposits, inspection terms, appraisal terms, requested credits, closing date, included property and contingencies. Under the 1% Full-Service plan, Eaton helps review and negotiate offers. Under MLS-Only, the seller manages the transaction and should obtain legal or other professional help when needed.
Questions Miami sellers should answer
- What recent comparable sales best match the property?
- Which association, permit, insurance or property records are available?
- Who will coordinate showings and buyer inquiries?
- Who will evaluate and negotiate offers?
- When is the listing fee due?
- What buyer-agent compensation, if any, will the seller choose?
Frequently asked questions
Does Eaton list Miami properties?
Yes. Eaton Real Estate Company LLC provides seller-focused listing services in Miami and throughout its Florida coverage area. Confirm the property address through the coverage page.
Does the 1% plan include photographs?
No. Sellers provide the photographs used for the listing under the standard plans.
When is each listing fee paid?
The 1% listing fee has no upfront charge and is paid only if the property sells. The $500 MLS-Only fee is due when the listing goes live and is non-refundable once live.
Ready to compare your Miami listing options?
Choose broker representation for 1% or MLS input only for $500.
Stephen Eaton, Broker/Owner
Eaton Real Estate Company LLC · Florida Broker BK3560755
Call or text 561-938-0000 · stephen@theeatonco.com